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Salesforce Marketing Cloud Personalization Accredited Professional (AP-216) Exam - Topic 2 Question 71 Discussion

When does site mapping happen during the implementation process?
A) At the beginning of the build phase since it is the basis for the rest of the implementation
B) In the middle after certain components like the catalog have been populated
C) At the end after everything is defined in the system
D) It can happen at any point since it is unrelated to the rest of the implementation

Salesforce Marketing Cloud Personalization Accredited Professional (AP-216) Exam - Topic 2 Question 71 Discussion

Actual exam question for Salesforce's Marketing Cloud Personalization Accredited Professional (AP-216) exam
Question #: 71
Topic #: 2
[All Marketing Cloud Personalization Accredited Professional (AP-216) Questions]

When does site mapping happen during the implementation process?

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Suggested Answer: A

Site mapping is conducted at the start of the build phase because:

It establishes the foundation for the rest of the implementation.

It identifies critical elements such as page types, content zones, and data capture points, which influence all subsequent configurations.


Salesforce Interaction Studio Documentation - Site Mapping Guidelines

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by Walton at May 14, 2026, 05:47 AM

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Marylyn
25 days ago
I think site mapping happens at the beginning of the build phase, right? It sets the foundation for everything else.
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