Salesforce Exam Marketing Cloud Email Specialist Topic 2 Question 101 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam

Question #: 101
Topic #: 2

[All Marketing Cloud Email Specialist Questions]

Northern trail Outfitters' marketing department wants to review last year's holiday engagement to this year's engagement.

What should they use to access the historical engagement data?

ASQL activity using data views

BAudit Trail extract

CTracking Data extract

Show Suggested Answer

Suggested Answer: B

by Carmen at Dec 06, 2024, 10:45 AM

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2 days ago

Tracking Data extract seems like the obvious choice here. I mean, it's literally tracking the data, right? What could be more relevant?

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4 days ago

Hmm, I'd say the Audit Trail extract is the way to go. It's the most comprehensive option to review historical engagement data.

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11 days ago

I'm not sure. I think Audit Trail extract could also be useful in accessing the historical engagement data.

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13 days ago

I agree with Charlene. SQL activity would provide a more comprehensive view of the data compared to the other options.

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15 days ago

I think they should use SQL activity using data views to access the historical engagement data.

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