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Salesforce Certified Marketing Cloud Email Specialist Exam Questions

Exam Name: Salesforce Certified Marketing Cloud Email Specialist
Exam Code: Salesforce Certified Marketing Cloud Email Specialist
Related Certification(s): Salesforce Marketing Cloud Email Specialist Certification
Certification Provider: Salesforce
Actual Exam Duration: 90 Minutes
Number of Salesforce Certified Marketing Cloud Email Specialist practice questions in our database: 152 (updated: Jul. 18, 2024)
Expected Salesforce Certified Marketing Cloud Email Specialist Exam Topics, as suggested by Salesforce :
  • Topic 1: Describe various send capabilities in the Email application/ Configure the appropriate marketing automation tools
  • Topic 2: demonstrate appropriate and effective subscriber acquisition methodologies/ Configure segmentation tools to accurately model subscribers and data
  • Topic 3: Configure and run Marketing Cloud ad hoc and automated reports/ Recommend Marketing Cloud tools to use when preparing an email for send
  • Topic 4: Create and customize an email message to meet a customer's need/ Describe the steps involved to analyze the performance results
  • Topic 5: Evaluate the elements and techniques of email marketing to design an effective email campaign/ Determine how to import data into Marketing Cloud as per best practices
  • Topic 6: Send and deploy an email campaign to meet the customer requirement/ apply best practices of communicating with a population
  • Topic 7: Explain the different metrics available for email campaigns and what each one means/ Given an email message design, determine the correct use of Approvals
  • Topic 8: Differentiate elements of an email that can impact message deliver ability/ Recommend email design best practices to implement
  • Topic 9: Set up Subscriber Lists and Data Extensions in the Marketing Cloud/ Recognize situations where legal compliance may be an issue during an email campaign
Disscuss Salesforce Salesforce Certified Marketing Cloud Email Specialist Topics, Questions or Ask Anything Related

Carin

17 days ago
Just passed the Salesforce Certified Marketing Cloud Email Specialist exam! Be prepared for questions on segmentation strategies, especially around SQL queries for data extensions. Study how to create complex segments using multiple criteria. Thanks to Pass4Success for the spot-on practice questions that helped me prepare quickly!
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Argelia

17 days ago
Just passed the Salesforce Certified Marketing Cloud Email Specialist exam! One tricky area was email deliverability - expect questions on authentication protocols like SPF and DKIM. Brush up on these topics. The exam also focused heavily on subscriber management, so know your list hygiene practices. Big thanks to Pass4Success for their spot-on practice questions that really helped me prepare efficiently. Their materials covered all the key areas, especially around automation and personalization strategies. If you're prepping for this cert, definitely give their resources a look!
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Rebbecca

21 days ago
I recently passed the Salesforce Certified Marketing Cloud Email Specialist exam with the help of Pass4Success practice questions. The exam covered topics such as send capabilities in the Email application and subscriber acquisition methodologies. One question that stood out to me was related to configuring segmentation tools to accurately model subscribers and data. I wasn't completely sure of the answer, but I managed to pass the exam.
upvoted 0 times
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Nadine

1 months ago
Alex Thompson
upvoted 0 times
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Free Salesforce Salesforce Certified Marketing Cloud Email Specialist Exam Actual Questions

Note: Premium Questions for Salesforce Certified Marketing Cloud Email Specialist were last updated On Jul. 18, 2024 (see below)

Question #1

Northern Trail Outfitters (NTO) has a new product launch.

Which tool should enable NTO to easily target the most loyal subscribes?

Reveal Solution Hide Solution
Correct Answer: B

Question #2

Northern Trail Outfitters is spending daily batch files of customer data to Marketing Cloud via file drops. When the Automation runs, the files are often empty and data points are not available for processing.

Which component of Automation Studio ensures that steps within the Automation are only executed when a certain is fulfilled?

Reveal Solution Hide Solution
Correct Answer: C

Question #3

Northern Trail Outfitters (NTO) has a new product launch.

Which tool should enable NTO to easily target the most loyal subscribes?

Reveal Solution Hide Solution
Correct Answer: B

Question #4

A marketer wants to increase the engagement rate of an email by sending it at best possible time for each subscriber.

Which Journey Builder tool should they use to accomplish this?

Reveal Solution Hide Solution
Correct Answer: B

Question #5

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.

Which personalization string should be appended as a parameter?

A)

B)

C)

Reveal Solution Hide Solution
Correct Answer: B


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