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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Exam - Topic 2 Question 117 Discussion

Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today's email was sent using Marketing Cloud Connect (MCC), though last week was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User-Initiated Send through an automation.What could be the reason the customer received the email through MCC?
C) The previous send used Email Address as a Subscriber Key.
A) The previous send's user needed to have edit permissions in Salesforce,
B) Email Opt Out is only updated if the send originates in Salesforce.
D) The Email Opt Out field needs to be added to the Contact Page Layout.

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Exam - Topic 2 Question 117 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) exam
Question #: 117
Topic #: 2
[All Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions]

Northern Trail Outfitters received a complaint today from a customer who received an email after unsubscribing last week. Today's email was sent using Marketing Cloud Connect (MCC), though last week was sent when an external system dropped a file on the Marketing Cloud SFTP and triggered a User-Initiated Send through an automation.

What could be the reason the customer received the email through MCC?

Show Suggested Answer Hide Answer
Suggested Answer: C

by Beckie at Jan 05, 2026, 05:16 AM

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Haydee
29 days ago
True, but B seems more likely. Unsubscribing should be universal.
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Almeta
1 month ago
What about C? If Email Address was the key, it could cause issues.
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Truman
1 month ago
I agree, B makes sense. External sends might not register.
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Nathan
2 months ago
I think it's B. Only Salesforce updates the opt-out.
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Karma
2 months ago
A is definitely not the reason, edit permissions don’t affect opt outs.
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Lindsey
2 months ago
Wait, so they can still get emails after unsubscribing? That’s wild!
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Noe
2 months ago
I’m not so sure about that. Could it be C instead?
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Effie
2 months ago
Totally agree with Patti, makes sense!
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Patti
2 months ago
I think it's B. Opt out only updates from Salesforce sends.
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Marsha
3 months ago
Option A makes no sense. Why would edit permissions matter for an unsubscribe?
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Michel
3 months ago
Haha, the customer must have been really annoyed to receive that email after unsubscribing. Marketing can be tricky!
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Leonora
3 months ago
D is the answer. The opt-out field needs to be on the page layout for it to work properly.
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Janey
4 months ago
I think C is the correct answer. The Subscriber Key is the key to managing opt-outs.
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Cherry
4 months ago
Option B seems likely. The email opt-out should be updated regardless of the send origin.
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Brigette
4 months ago
I feel like the Email Opt Out field is important, but I can't recall if it needs to be on the Contact Page Layout for it to work properly.
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Ivan
4 months ago
I’m a bit confused about the permissions aspect. Does the user need edit permissions for the unsubscribe to take effect?
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Glen
4 months ago
I think I saw a practice question about subscriber keys and how they affect email sends. Could that be related here?
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Shenika
4 months ago
I remember something about how unsubscribes work, but I'm not sure if they only apply to sends from Salesforce.
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Merlyn
5 months ago
Hmm, I'm a little unsure about this one. I know MCC can be tricky when it comes to managing opt-outs, but I'm not sure if any of these options fully capture the issue. I might need to do a quick review of the MCC documentation to see if I'm missing something.
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Kaitlyn
5 months ago
I feel pretty confident about this one. Based on the information provided, I think the answer is C - the previous send used Email Address as a Subscriber Key, which means the opt-out wasn't properly synced over to MCC. I'll make sure to explain my reasoning in my answer.
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Micaela
5 months ago
Okay, let's see. The question mentions that the previous email was sent through an external system, so I'm guessing the issue has to do with how that system handles opt-outs compared to MCC. I'm leaning towards option B, but I'll double-check the details.
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Dong
5 months ago
Hmm, this is a tricky one. I think the key is understanding how the email opt-out process works across different systems. I'm going to need to think through the options carefully.
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Hobert
5 months ago
I'm a bit confused by this question. It seems like there could be a few different reasons why the customer received the email through MCC, but I'm not sure which one is the correct answer.
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Renay
24 days ago
I think it might be option B. If the send didn't come from Salesforce, the opt-out might not update.
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