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Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Exam - Topic 2 Question 107 Discussion

Northern Trail Outfitters wants to have a periodic, dynamic newsletter send to a set data extension, but the data in this data extension will be regularly updated and the subscribers inside could be removed/added multiple times.What option should speed up the delivery while meeting these criteria?
C) Scheduled Automation using a Send Activity
A) Journey that allows re-entry after exiting
B) Scheduled Automation utilizing Triggered Send Emails
D) Single Send Journey

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Exam - Topic 2 Question 107 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) exam
Question #: 107
Topic #: 2
[All Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions]

Northern Trail Outfitters wants to have a periodic, dynamic newsletter send to a set data extension, but the data in this data extension will be regularly updated and the subscribers inside could be removed/added multiple times.

What option should speed up the delivery while meeting these criteria?

Show Suggested Answer Hide Answer
Suggested Answer: C

A journey that allows re-entry after exiting can be used to have a periodic, dynamic newsletter send to a set data extension that changes from day-to-day. A journey with this setting can admit contacts into the journey multiple times as long as they meet the entry criteria. The View As Web Page link will not be broken when the audience is refreshed daily because the link is based on the Job ID and Subscriber ID, which are unique for each send. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_jb_journey_settings.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_es_view_as_a_web_page_link.htm&type=5


by Tamekia at Apr 09, 2025, 08:24 PM

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Venita
5 months ago
A could work, but I feel like it might complicate things.
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Glory
6 months ago
Wait, can a Journey really allow re-entry like that? Sounds risky!
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Serita
6 months ago
C seems like a solid option too, but not as dynamic.
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Weldon
6 months ago
Definitely agree with B! Triggered sends are super efficient.
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Thaddeus
6 months ago
I think option B is the best choice for this.
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Broderick
6 months ago
A Single Send Journey seems too static for this scenario, especially with the frequent updates to the data extension.
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Galen
7 months ago
I feel like we practiced a similar question, and I lean towards the Send Activity in a Scheduled Automation, but I can't recall the specifics.
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Halina
7 months ago
I think the Scheduled Automation with Triggered Send Emails might be the right choice since it can react to changes in the data extension quickly.
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Albina
7 months ago
I remember we discussed how a Journey that allows re-entry could be beneficial for dynamic lists, but I'm not sure if it's the fastest option.
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Regenia
7 months ago
I'm a bit confused on the difference between the Scheduled Automation options. I'll need to review those more closely.
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Micah
8 months ago
Scheduled Automation using a Send Activity seems like the way to go here. That should help speed up the delivery.
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Roxanne
8 months ago
A Journey that allows re-entry could work, but I'm not sure if that would be the fastest option.
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Danica
8 months ago
Hmm, the key here is that the data extension will be regularly updated. I'm leaning towards a Scheduled Automation to handle that.
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Gaston
8 months ago
This seems like a tricky one. I'll need to think through the different options carefully.
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Edmond
1 year ago
Ooh, I wonder if we could rig up some sort of automated subscription management system. That would be a real time-saver!
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Henriette
1 year ago
Ha! I bet the marketing team is going to love having to manage all these moving parts. At least with a Single Send Journey (option D) they'd only have to worry about it once.
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Rasheeda
11 months ago
D) Single Send Journey
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Noelia
11 months ago
B) Scheduled Automation utilizing Triggered Send Emails
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Ivory
12 months ago
A) Journey that allows re-entry after exiting
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Michell
1 year ago
I'm leaning towards option A, the Journey that allows re-entry. Seems like it would be the most flexible and adaptable to changes in the data extension.
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Lizbeth
12 months ago
It definitely seems like the most flexible option for a dynamic newsletter.
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Lonny
1 year ago
I agree, a Journey that allows re-entry would be the most efficient.
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Carmen
1 year ago
Option A sounds like the best choice for this scenario.
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Arlette
1 year ago
Hmm, I'm not sure. Option C using a Send Activity also seems like it could work. Might be a bit more complex, but could give us some extra control.
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Lyndia
1 year ago
Hmm, that's a good point. Triggered sends could definitely help with the dynamic nature of the data extension.
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Sheron
1 year ago
I think option B is the way to go. Scheduled Automation with Triggered Send Emails sounds like it would handle the dynamic nature of the data extension really well.
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Gwenn
1 year ago
Yeah, I think using Triggered Send Emails will definitely help with the regularly updated data.
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Ula
1 year ago
I agree, option B seems like the best choice for this scenario.
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Lashandra
1 year ago
I disagree, I believe option B) Scheduled Automation utilizing Triggered Send Emails would be more efficient.
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Lyndia
1 year ago
I think option A) Journey that allows re-entry after exiting would be the best choice.
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