Marketo Exam MCE Topic 5 Question 70 Discussion

Actual exam question for Marketo's MCE exam

Question #: 70
Topic #: 5

[All MCE Questions]

An engagement program to promote a new online training series has two objectives:

A ''Haven't Attended'' objective to get people who have never attended to sign up

A ''Continue'' objective to get people who have previously attended to complete the training series

Which two mechanisms of an engagement program are needed to ensure that the right people receive the right call to action? (Choose two.)

AA transition rule to pull members from the ''Haven't Attended'' group to the ''Continue'' communications emails

BA transition rule to push members from the ''Haven't Attended'' group to the ''Continue'' communication emails.

CTwo streams: one to add people to the program and the other to promote more new attendees

DTwo streams: one to promote attendance and the other to encourage completion

Show Suggested Answer

Suggested Answer: C

https://docs.marketo.com/display/public/DOCS/Tokens+Overview

by Yolande at Aug 07, 2024, 04:15 AM

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Ettie

19 days ago

Alright, let's think this through. I reckon the answer is A and D - we need a transition rule to pull the 'Haven't Attended' folks and two separate streams, one for each objective.

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Edda

2 days ago

I agree, we definitely need a transition rule to pull in the 'Haven't Attended' group.

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Annelle

25 days ago

Haha, I bet the instructors came up with these options just to confuse us. But I'm going with D - two streams, one for attendance and one for completion.

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Billi

1 months ago

B seems like the right choice to me. We need a transition rule to push members from the 'Haven't Attended' group to the 'Continue' communication emails.

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Tricia

22 days ago

Yes, having a transition rule in place is crucial to ensure the right people receive the right call to action.

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Samira

27 days ago

User 3: Definitely, we want to make sure we're targeting the right audience with our engagement program.

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Louis

28 days ago

User 2: Agreed, that transition rule is crucial for getting the right people to take action.

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Alishia

29 days ago

I agree, B is the right choice. We need to push members from the 'Haven't Attended' group to the 'Continue' communication emails.

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Sanjuana

1 months ago

User 1: I think B is the way to go. We need to push members from 'Haven't Attended' to 'Continue' emails.

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Lennie

2 months ago

I think the answer is D. We need two separate streams - one to promote attendance for those who haven't attended, and another to encourage completion for those who have previously attended.

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