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Marketo MCE Exam - Topic 5 Question 70 Discussion

Actual exam question for Marketo's MCE exam
Question #: 70
Topic #: 5
[All MCE Questions]

An engagement program to promote a new online training series has two objectives:

A ''Haven't Attended'' objective to get people who have never attended to sign up

A ''Continue'' objective to get people who have previously attended to complete the training series

Which two mechanisms of an engagement program are needed to ensure that the right people receive the right call to action? (Choose two.)

Show Suggested Answer Hide Answer
Suggested Answer: C

https://docs.marketo.com/display/public/DOCS/Tokens+Overview

by Yolande at Aug 07, 2024, 04:15 AM

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Casandra
5 months ago
C sounds interesting, but not sure it covers both objectives.
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Dulce
5 months ago
A transition rule is not needed here, B seems off.
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Allene
5 months ago
Wait, how does a transition rule even work?
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Julio
6 months ago
Definitely need two streams for this.
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Brande
6 months ago
I think D is the way to go!
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Irma
6 months ago
I’m a bit confused about the transition rules. I thought they were more about moving people between groups, but I guess it could be relevant here too.
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Jesus
6 months ago
I feel like we practiced a question similar to this, and it was about having separate streams for different audiences. Could that be option C?
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Junita
6 months ago
I'm not entirely sure, but I remember something about transition rules. Is it A or B that we need for pulling members?
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Annmarie
7 months ago
I think we need to focus on the different objectives for each group, so maybe option D is right?
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Annett
7 months ago
Okay, I think I've got this. The two mechanisms needed are a transition rule to pull members from the "Haven't Attended" group to the "Continue" communications, and another transition rule to push members from the "Haven't Attended" group to the "Continue" communications. That way, you can ensure the right people get the right call to action.
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Shay
7 months ago
Hmm, I'm a bit confused on this one. I'm not sure I fully understand the difference between the "Haven't Attended" and "Continue" objectives and how the mechanisms would work to target each group. I'll need to re-read the question carefully.
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Colette
7 months ago
This question seems straightforward - it's asking about the mechanisms needed to ensure the right people receive the right call to action for the two objectives. I think the key is understanding the difference between "pulling" and "pushing" members between the groups.
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Cassi
7 months ago
I'm pretty confident on this one. The key is using two separate streams - one to add people to the program and promote new attendees, and the other to encourage completion and continued participation. That way, you can effectively target both the "Haven't Attended" and "Continue" objectives.
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Claribel
7 months ago
Okay, I think I've got it. The str_replace() function will replace the Unicode character '✔' with the string 'Check', so the output should be "Check one of the following". I'm feeling good about this one.
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Howard
7 months ago
I'm a bit confused by the options here. I know proxy servers and packet filtering firewalls, but I'm not familiar with the terms "stateless" and "stateful" packet filtering. I'll have to guess on this one.
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Ettie
11 months ago
Alright, let's think this through. I reckon the answer is A and D - we need a transition rule to pull the 'Haven't Attended' folks and two separate streams, one for each objective.
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Rebbeca
10 months ago
That's a good point, having separate streams will help us target the right people with the right call to action.
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Georgeanna
11 months ago
Yes, and having two streams, one for promoting attendance and one for encouraging completion, makes sense.
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Edda
11 months ago
I agree, we definitely need a transition rule to pull in the 'Haven't Attended' group.
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Annelle
12 months ago
Haha, I bet the instructors came up with these options just to confuse us. But I'm going with D - two streams, one for attendance and one for completion.
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Art
10 months ago
Definitely. It helps to target the right audience with the right call to action.
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Ashlyn
11 months ago
Yeah, I agree. Having separate streams for attendance and completion is important.
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Gilberto
11 months ago
I think D makes the most sense too. It's clear and simple.
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Billi
1 year ago
B seems like the right choice to me. We need a transition rule to push members from the 'Haven't Attended' group to the 'Continue' communication emails.
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Selma
11 months ago
Louis: It's all about getting the right message to the right people at the right time.
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Tricia
12 months ago
Yes, having a transition rule in place is crucial to ensure the right people receive the right call to action.
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Samira
12 months ago
User 3: Definitely, we want to make sure we're targeting the right audience with our engagement program.
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Louis
12 months ago
User 2: Agreed, that transition rule is crucial for getting the right people to take action.
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Alishia
12 months ago
I agree, B is the right choice. We need to push members from the 'Haven't Attended' group to the 'Continue' communication emails.
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Sanjuana
12 months ago
User 1: I think B is the way to go. We need to push members from 'Haven't Attended' to 'Continue' emails.
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Lennie
1 year ago
I think the answer is D. We need two separate streams - one to promote attendance for those who haven't attended, and another to encourage completion for those who have previously attended.
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Azzie
1 year ago
Interesting, can you explain why you think that?
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Karol
1 year ago
I disagree, I believe option A and option C are the best choices to ensure the right people receive the right call to action.
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Azzie
1 year ago
I think the right mechanisms for this would be option B and option D.
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