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Marketo Exam MCE Topic 10 Question 27 Discussion

Actual exam question for Marketo's MCE exam
Question #: 27
Topic #: 10
[All MCE Questions]

A service level agreement (SLA) between sales and marketing requires that if sales marks a lead as Unqualified, an Unqualified Reason must be provided. The marketing team wants to nurture those leads.

What should be added as a flow step in a Smart Campaign to accomplish this?

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Suggested Answer: C

https://nation.marketo.com/t5/Product-Discussions/Can-you-capitalize-lead-name-token-in-email/td-p/186296

by Leota at May 07, 2022, 03:01 AM

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Billye
9 days ago
I think C) Add to Nurture Stream is the correct answer. The marketing team wants to nurture those leads, so putting them in a nurture stream makes the most sense.
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Keva
10 days ago
Adding them to a Nurture Stream makes sense, it will help keep them engaged.
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Dorothy
13 days ago
I agree, nurturing those leads is important for potential future sales.
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Tashia
16 days ago
I think we should add them to a Nurture Stream.
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