DMI Exam PDDM Topic 10 Question 92 Discussion

Actual exam question for DMI's PDDM exam

Question #: 92
Topic #: 10

[All PDDM Questions]

What does the formula shown below calculate? Choose one of the following:

Exhibit:

AClick Through Rate

BAcquisition Quotient

CCost Per Mille

DUnique User Rate

Show Suggested Answer

Suggested Answer: A

by Dorethea at Jul 08, 2024, 09:45 PM

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Carrol

12 days ago

The formula looks complicated, but I bet the answer is still hidden in plain sight. I'm going to go with C and hope I don't get hit with any 'click-through' curveballs.

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Kanisha

14 days ago

Unique User Rate? What is this, a quiz for web developers? I'm just going to go with the obvious choice, C. Cost Per Mille.

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Cora

15 days ago

Acquisition Quotient? Really? That sounds made up. I'm going with C, Cost Per Mille. It's the only one that makes sense to me.

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Roxanne

20 days ago

Hmm, I'm not sure. The image looks a bit like a click-through rate formula, but the options don't quite fit. Maybe I should take a closer look at the formula.

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