APMG-International Exam Change-Management-Foundation Topic 1 Question 6 Discussion

Actual exam question for APMG-International's Change Management Foundation exam

Question #: 6
Topic #: 1

[All Change Management Foundation Questions]

Which reason explains why it is helpful to segment stakeholders?

AIdentities individuals or groups who are resisting change

BEnables different approaches and analysis techniques to be used with different stakeholder groups

CHelps identify the organization's culture for scoping appropriate engagement

DIt highlights the level of influence and interest stakeholders have in the planned change

Show Suggested Answer

Suggested Answer: B

Segmenting stakeholders is the process of dividing them into groups based on common characteristics, such as roles, interests, needs, expectations, or attitudes towards the change. One reason why it is helpful to segment stakeholders is that it enables different approaches and analysis techniques to be used with different stakeholder groups. For example, segmenting stakeholders can help to tailor communication messages and channels to suit each group's preferences and concerns, or to apply different engagement strategies and tactics to address each group's level of influence and impact.

https://apmg-international.com/files/document/change-management-foundation-online-brochure

https://www.mindtools.com/pages/article/newPPM_07.htm

by Tegan at Jul 06, 2023, 04:45 PM

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