AMA Exam PCM Topic 4 Question 9 Discussion

Actual exam question for AMA's Professional Certified Marketer exam

Question #: 9
Topic #: 4

Procedural fairness refers to:

Aa customer's perception of the benefits he or she received compared with the costs of inconvenience or loss.

Bthe perceived fairness of the process used to resolve complaints.

Cthe turnaround time taken by a company from receiving a complaint to its resolution.

Da customer's perception of the reliability and assurance of a service provider.

Ethe difference in perception between customers about the same service provider.

Show Suggested Answer

Suggested Answer: B

by Catalina at May 09, 2022, 12:07 PM

Limited Time Offer

25%

Off

Contribute your Thoughts:

Submit Cancel

Currently there are no comments in this discussion, be the first to comment!