You are creating a new legacy variant business unit.
Which matching rules does SAP Customer Data Platform preconfigure for both the Contextual Profile view and the Unified Profile view? Note: There are 3 correct answers to this question.
The SAP Customer Data Platform preconfigures matching rules to ensure accurate customer data matching. These rules are applied sequentially; if no match is found using the first identifier, the next identifier is tried. The predefined matching rules include:
Match Customers based onmasterDataId
Match Customers based oncrmId
Match Customers based onciamId
This setup helps in identifying and matching customer data accurately for both the Contextual Profile view and the Unified Profile view.
Catalina
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