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Salesforce Certified Platform User Experience Designer (Plat-UX-101) Exam - Topic 3 Question 42 Discussion

Actual exam question for Salesforce's Salesforce Certified Platform User Experience Designer (Plat-UX-101) exam
Question #: 42
Topic #: 3
[All Salesforce Certified Platform User Experience Designer (Plat-UX-101) Questions]

A UX Designer at Cloud Kicks (CK) isgoing to conduct discovery phase research to understand more about the customers' purchasing habits. They are interested in remotely observing customers' buying patterns over the course of a 2 --month period.

Which research methodology should be used?

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Suggested Answer: D

by Lucy at Jul 06, 2023, 11:27 AM

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Shelia
3 months ago
Surveys are too one-off for this kind of research.
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Jill
3 months ago
Focus Groups could give quick feedback, but not for long-term habits.
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Ivette
4 months ago
A Diary Study? Not sure if people will actually keep up with it.
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Lashonda
4 months ago
Totally agree, it allows for detailed insights!
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Maybelle
4 months ago
I think a Diary Study would be best for tracking habits over time.
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Lavonda
4 months ago
I was leaning towards Surveys, but I guess they wouldn't give the same depth of understanding over two months like a Diary Study could.
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Justine
4 months ago
Focus Groups could provide insights, but I feel like they wouldn't capture the ongoing purchasing patterns as effectively as a Diary Study would.
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Shad
5 months ago
I'm not entirely sure, but I remember something about Usability Studies being more about testing specific interactions rather than long-term habits.
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Ashanti
5 months ago
I think a Diary Study might be the best choice here since it allows customers to track their buying habits over time.
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Dulce
5 months ago
Hmm, this looks like a tricky one. I'll need to think carefully about the rules for valid variable names.
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Vincent
5 months ago
I'm leaning towards option B - deleting the data older than 12 months and then setting up the Retention Period in Contact Builder. That seems like the most efficient approach.
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Estrella
5 months ago
This seems like a straightforward security question. I'll focus on ensuring access controls, data encryption, and secure communications are in place.
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Ressie
10 months ago
Diary Study, for sure. Customers might forget to fill out a survey, but a diary keeps them engaged and provides valuable insights.
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Gerald
9 months ago
Yes, it's a great way to track their behavior over a longer period of time and understand their decision-making process.
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Amina
9 months ago
I agree, a diary study would give us more detailed and accurate information about their purchasing habits.
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Reid
9 months ago
Diary Study, for sure. Customers might forget to fill out a survey, but a diary keeps them engaged and provides valuable insights.
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Cecil
10 months ago
I'm going with Diary Study on this one. It's the only option that allows for the long-term observation the UX Designer is looking for.
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Reiko
10 months ago
A Focus Group might be interesting, but I don't think it's the right fit for this scenario. We need to see how customers behave in their natural environment, not in a controlled setting.
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Elizabeth
8 months ago
D: Let's go with a Diary Study then. It seems like the most suitable method for this research.
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Celestina
8 months ago
C: I agree. It's important to observe customers in their real-life situations.
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Barrett
8 months ago
B: That's a good point. A Diary Study would give us more insight into their natural behavior.
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Lenna
9 months ago
A: I think a Diary Study would be the best option. We can track customers' buying habits over time.
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Coleen
9 months ago
I think a Usability Study might focus more on the interface design rather than the actual purchasing habits of customers.
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Heike
9 months ago
A) Usability Study
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Angelica
9 months ago
I agree, a Diary Study would allow us to observe customers' buying patterns over a longer period of time and in their natural environment.
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Moon
10 months ago
C) Diary Study
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Mollie
10 months ago
Hmm, I'm not sure a Diary Study is the way to go. Wouldn't a Survey be more efficient for gathering data on purchasing habits?
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Stevie
10 months ago
I disagree. I believe a Usability Study would be more effective in understanding customers' purchasing habits.
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Jacqueline
10 months ago
I agree with Brunilda. A Diary Study would provide in-depth insights into customers' buying patterns over time.
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Brunilda
10 months ago
I think a Diary Study would be the best option.
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Van
11 months ago
I believe a Usability Study could also be useful to understand how customers interact with the website during the purchasing process.
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Joanne
11 months ago
I think a Diary Study would be the best option here. Observing customers' buying patterns over an extended period seems perfect for that methodology.
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Mirta
10 months ago
Survey could be useful for gathering quantitative data, but Diary Study seems more suitable for this case.
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Chanel
10 months ago
A Usability Study might not capture the long-term trends as effectively as a Diary Study.
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Monroe
10 months ago
I agree, it allows for a more natural observation of behavior over time.
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Asha
10 months ago
Diary Study would definitely provide in-depth insights into customers' purchasing habits.
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Alecia
11 months ago
I agree with Wendell, a Diary Study allows for more in-depth insights into customer behavior.
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Wendell
11 months ago
I think a Diary Study would be best for observing buying patterns over time.
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