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Salesforce Loyalty Management Accredited Professional (AP-212) Exam - Topic 4 Question 32 Discussion

Posted by Antione on Sep 13, 2024 at 08:44 PM

Northern Trail Outfitters, wants to implement its new Loyalty Program. The Chief Marketing Officer wants to offer the following benefits to customers:

* Award points to the customer that can be redeemed for products in the store

* Gamify customers that spend the most to receive exclusive benefits.

What three elements should the Administrator configure?

Suggested Answer: B, C, E

For Northern Trail Outfitters' Loyalty Program offering, the Administrator should configure:

B: One qualifying currency to track points that can be redeemed for products.

C: A tier system based on cumulative spending to gamify and reward top spenders with exclusive benefits.

E: Promotions to create special offers or rewards that can enhance the Loyalty Program's appeal and engagement.


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34 comments · newest first
EL
Elliot 11 months ago
What’s the difference between qualifying and non-qualifying currency?
TA
Talia 11 months ago
Vouchers for specific products could be a good idea too!
NA
Nakisha 12 months ago
Wait, can they really gamify spending? Sounds risky.
AL
Alonso 12 months ago
Agreed! A tier system makes it more exciting for top spenders.
OZ
Ozell 1 year ago
I think they should definitely set up a tier system.
DO
Dominga 1 year ago
I definitely remember that vouchers for specific products can be a good incentive, but I’m unsure if that’s one of the three elements we need to configure.
KI
Kirk 1 year ago
I feel like we practiced a question similar to this, and I think setting up promotions could be part of the strategy, but I'm not entirely confident.
DA
Daniel 1 year ago
I think setting up a tier system based on spending is crucial for gamifying the program, but I can't recall if that's one of the required elements.
DO
Dominga 1 year ago
I remember we discussed the importance of having a qualifying currency for loyalty points, but I'm not sure if we need both qualifying and non-qualifying currencies.
FR
Francis 1 year ago
Hmm, this is a good one. I'm leaning towards C for the tier system, and maybe A or B for the currencies. The key is to make sure the elements I choose address both the point-based rewards and the exclusive benefits for top spenders. I'll need to think it through carefully.
BI
Billye 1 year ago
This looks like a tricky one. I'm not entirely sure what they mean by "qualifying currency" and "non-qualifying currency." That's a bit confusing to me. I think I'll focus on the tier system and point redemption options to start.
MA
Maryann 1 year ago
Okay, let's see here. The first requirement is to award points that can be redeemed, so that's definitely one element. The second is to gamify top spenders, which could involve a tier system. I'm thinking C and possibly A or B might be the right answers here.
VE
Veronika 1 year ago
Hmm, I'm a bit unsure about this one. The question is asking for three specific elements, but the answer choices seem to cover a broader range of loyalty program features. I'll need to carefully read through the options and think about how they map to the requirements.
YA
Yasuko 1 year ago
This question seems pretty straightforward. I think the key is to focus on the requirements - award points, gamify top spenders, and configure the necessary elements. I'll start by considering the currencies and tier system.
LI
Lizbeth 1 year ago
Hmm, I'm a bit unsure about this one. I'll have to think it through carefully.
YU
Yuki 2 years ago
Hold up, where's the option to give double points for buying stuff no one wants? That's the real way to keep customers coming back!
MI
Mitsue 2 years ago
Forget the points, just give me a discount voucher for the entire store! That's the loyalty I want.
LA
Lavonda 2 years ago
↳ replying to Mitsue
Forget the points, just give me a discount voucher for the entire store!
AS
Ashanti 2 years ago
↳ replying to Mitsue
C) Set up a tier system based on a cumulative spending value
JU
Julio 2 years ago
↳ replying to Mitsue
B) Set up one qualifying currency
VI
Vincenza 2 years ago
↳ replying to Mitsue
A) Set up one qualifying currency and a non-qualifying currency
JE
Jeannetta 2 years ago
Hmm, E could also be useful to set up special promotions and boost customer engagement. But C is the core requirement.
TI
Tina 2 years ago
↳ replying to Jeannetta
E) Set up promotions
TO
Torie 2 years ago
↳ replying to Jeannetta
C) Set up a tier system based on a cumulative spending value
DO
Domonique 2 years ago
↳ replying to Jeannetta
A) Set up one qualifying currency and a non-qualifying currency
JU
Justine 2 years ago
I think A and C are both needed - a qualifying currency plus a tier system to make the program engaging.
EU
Eun 2 years ago
Definitely C, a tier system based on cumulative spending is key to gamifying the Loyalty Program and rewarding the top spenders.
MA
Malcom 2 years ago
↳ replying to Eun
I believe a combination of setting up a tier system and promotions would make the Loyalty Program more engaging for customers.
BR
Brett 2 years ago
↳ replying to Eun
Setting up vouchers for specific products could also be a great way to incentivize customers to redeem their points.
FR
Franchesca 2 years ago
↳ replying to Eun
I think we should also consider setting up promotions to attract more customers to join the Loyalty Program.
FL
Fletcher 2 years ago
↳ replying to Eun
I agree, setting up a tier system would definitely motivate customers to spend more.
IS
Isabella 2 years ago
I think we should also set up promotions to attract new customers.
MI
Michal 2 years ago
I agree with Lorita, that way we can reward our most loyal customers.
LO
Lorita 2 years ago
I think we should set up a tier system based on cumulative spending value.
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