The Loyalty Program Manager at Northern Trail Outfitters (NTO) has defined a new Promotion in Salesforce Loyalty Management. NTO would like to communicate this new Promotion with its eligible members.
Which two integrated Salesforce applications can facilitate this com
To communicate a new Promotion to eligible Loyalty Program members, Northern Trail Outfitters can utilize integrated Salesforce applications such as:
Option C: Salesforce Customer Data Platform (CDP), which allows for the aggregation and management of customer data, enabling targeted communication based on member attributes and behaviors.
Option D: Salesforce Marketing Cloud, which offers robust email marketing and customer engagement tools. By integrating Loyalty Management data with Marketing Cloud, NTO can create personalized and targeted email campaigns to inform members about new promotions.
Cloud Kicks has been using Loyalty Management, Sales Cloud, and Service Cloud as part of its tech stack to manage its Loyalty Program. The marketing team is interested in implementing Salesforce Marketing Cloud, so Loyalty program members can be informed and engaged with personalized emails sent using Salesforce Marketing Cloud.
Using the least development effort, how can the Loyalty Management Consultant
accomplish the necessary integration between Salesforce Marketing Cloud and
Loyalty Management platforms?
To integrate Salesforce Marketing Cloud with Loyalty Management with minimal development effort, the recommended approach is:
Option D: Installing and configuring Marketing Cloud Connect. This tool facilitates seamless integration between Salesforce CRM platforms, including Loyalty Management, and Salesforce Marketing Cloud, enabling the synchronization of data and the automation of personalized email campaigns to Loyalty Program members.
Using extensive Data Processing Engine jobs to modify Salesforce data at scale,
which two limits should be monitored?
When using extensive Data Processing Engine (DPE) jobs to modify Salesforce data at scale, the two limits that should be monitored are:
Option A 'Record Storage Limits,' as extensive data processing and modification can significantly impact the volume of data stored in Salesforce, potentially reaching storage capacity limits.
Option C 'Data Pipeline Limits,' since DPE jobs involve data processing tasks that may be constrained by the limits of Salesforce's data processing capabilities and resources.
A Consultant needs to set up a new tier-point reset process for a new Loyalty Program, where the data-processing engine (DE) configuration is required.
How should the Consultant set up the data-processing engine with the least configuration effort?
To set up a new tier-point reset process for a Loyalty Program with the least configuration effort, the consultant should:
Option A 'Create a copy of the reset qualifying points DPE template.' This approach leverages existing DPE templates designed for similar purposes, minimizing the need for extensive custom configuration.
Which Loyalty Management Key Component should be used to quickly aggregate a high volume of data across many Loyalty Management objects?
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