Salesforce MKT-101 Exam - Topic 3 Question 62 Discussion

Actual exam question for Salesforce's MKT-101 exam

Question #: 62
Topic #: 3

Northern Trail Outfitters (NTO) is creating a birthday journey and one of the requirements is to divert anyone who has redeemed the promotional code before reminder emails are sent on the 15th and 20th of each month. Their transactional information, which includes redeemed promo codes, Is housed in a separate data extension than the one used for Journey injection. NTO needs to use an attribute to attribute comparison on the customer number field in the Journey source and transaction data extensions.

Which activity would they use to accomplish this?

ADecision Split Activity using only Contact Data

BDecision Split Activity using only Journey Data

CEinstein Split Activity

DDecision Split Activity using both Contact and Journey Data

Show Suggested Answer

Suggested Answer: B

by Corinne at Dec 05, 2024, 08:56 AM

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Jose

3 months ago

Sounds right, but I’m surprised they didn’t mention data blending!

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Diane

3 months ago

I’m pretty sure option A wouldn’t work here.

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Curtis

3 months ago

Wait, can they really compare those attributes like that?

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Ellen

4 months ago

Definitely agree, option D makes the most sense!

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Lorrine

4 months ago

I think they need option D for sure.

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Stephanie

4 months ago

I recall that Decision Splits are essential for this kind of logic, but I can't remember if Einstein Split would be necessary for a simple promo code check.

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Lavonna

4 months ago

I’m a bit confused about whether to use only Journey Data or include Contact Data too. I need to double-check the requirements for attribute comparisons.

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Paris

4 months ago

I think we practiced a similar question where we had to compare data from different extensions. I feel like using both Contact and Journey Data might be the right approach here.

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Rickie

5 months ago

I remember we discussed how Decision Splits can be used to segment audiences based on attributes, but I'm not sure if we need both data sources for this one.

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Annmarie

5 months ago

This looks straightforward to me. The requirement to divert anyone who has redeemed the promo code means we need to use the attribute to attribute comparison, so the Decision Split Activity using both Contact and Journey Data is the answer.

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Viola

5 months ago

I'm a bit confused on the difference between the Decision Split and Einstein Split activities. I'll need to double-check the capabilities of each to make sure I select the right one.

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Carri

5 months ago

Okay, let me think this through. We need to compare the customer number field between the two data extensions, so I'm guessing the Decision Split Activity using both Contact and Journey Data is the way to go.

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Blossom

5 months ago

This seems like a tricky one. I'll need to carefully review the details about the data extensions and the requirement to divert anyone who has redeemed the promo code.

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Lawana

9 months ago

I'm stumped on this one. Maybe the answer is to just send everyone a birthday cake and call it a day?

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Douglass

8 months ago

Sending a birthday cake to everyone might be a nice gesture, but using a Query activity is a more efficient way to achieve their goal.

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Anglea

8 months ago

Exactly. By using the Query activity, they can ensure that only those who haven't redeemed the promo code receive the reminder emails.

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Clement

8 months ago

That makes sense. They can then use the results of the Query to filter out those who have redeemed the promo code.

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Hester

9 months ago

They would use a Query activity to compare the customer number field in both data extensions.

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Freeman

9 months ago

Haha, I bet the promo code redemption is like a game of hide-and-seek. Gotta use all the data to find those sneaky redeemers!

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Kayleigh

10 months ago

Yikes, this one's tricky. I'm going to go with C. The Einstein Split Activity sounds like it could handle this kind of attribute comparison.

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Lavonne

8 months ago

I agree, the Einstein Split Activity seems like the best choice for this task.

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Clare

8 months ago

I'm not sure, maybe they could use the Decision Split Activity instead?

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Viola

8 months ago

I think you're right, the Einstein Split Activity does sound like it could handle this.

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Galen

10 months ago

I'm leaning towards B. Seems like we only need to look at the Journey Data since that's where the redeemed promo codes are stored.

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Santos

9 months ago

C. Update Contact Activity

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Maile

9 months ago

B. Data Extract Activity

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Virgie

10 months ago

A. Query Activity

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Tammara

10 months ago

I'm not sure, but I think Einstein Split Activity could also be a good choice for this task.

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Katina

11 months ago

Hmm, I think the answer is D. Using both Contact and Journey Data makes the most sense to check if the promo code has been redeemed before.

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Kimberlie

10 months ago

Yes, that way they can accurately divert anyone who has already redeemed the promotional code.

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Arlyne

10 months ago

I agree, using both Contact and Journey Data would be the best way to ensure the promo code has not been redeemed before.

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Marica

11 months ago

I agree with Freeman, using both Contact and Journey Data would be the best option for this scenario.

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Freeman

11 months ago

I think they should use Decision Split Activity using both Contact and Journey Data.

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