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Salesforce MKT-101 Exam

Certification Provider: Salesforce
Exam Name: Build and Analyze Customer Journeys using Marketing Cloud
Number of questions in our database: 152
Exam Version: May. 30, 2023
MKT-101 Exam Official Topics:
  • Topic 1: Introduction to Salesforce Marketing Cloud/ Summary
  • Topic 2: Subscriber and Data Management/ Analytics and Troubleshooting
  • Topic 3: Email Message Design and Creation/ Marketing Automation
  • Topic 4: Message Testing, Delivery, and Email Marketing Best Practices

Free Salesforce MKT-101 Exam Actual Questions

The questions for MKT-101 were last updated On May. 30, 2023

Question #1

A marketer is testing an email that includes an Interactive Email Form and discovers the form is missing when the email is opened in Gmail.

What guidance should be given to the email developer to ensure the interactive form displays correctly?

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Correct Answer: A

Question #2

A marketing developer wants to receive daily report of sends across all business units to be incorporated into their internal dashboard.

What should be done to ensure the report a sent to the director each day?

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Correct Answer: B

Question #3

The customer service team at Northern Trail Outfitters is reporting that customers are complaining about emails ending up in their spam folders. The marketing team is asking for a solution that can check if the email contains any flags that can classify it as spam.

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Correct Answer: B

Question #4

A marketer needs to send emails to the creative team for proofing as part of an email campaign.

Which feature should help achieve this as an automatic flow?

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Correct Answer: C

Question #5

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.

Which personalization string should be appended as a parameter?




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Correct Answer: B

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