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Salesforce Exam Marketing Cloud Email Specialist Topic 8 Question 68 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam
Question #: 68
Topic #: 8
[All Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters (NTO) is launching a post-purchase campaign that email customers to ask for feedback on their most recent shopping experience.

What should the NTO marketing team include in the email design to encourage a high response rate?

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Suggested Answer: B

by Amber at Jul 09, 2023, 04:53 AM

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Celestina
1 months ago
A call-to-action button? How original. I bet the marketing team is really thinking outside the box on this one. *rolls eyes*
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Jesusa
16 hours ago
Response: A call-to-action button is a classic way to drive engagement.
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Lyla
1 months ago
Hmm, an interactive form, a Salesforce survey, or a button? This is a tough one. I think I'll go with the button - keep it straightforward and easy for the customer.
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Gaston
1 months ago
Ooh, a call-to-action button linking to the feedback form is simple and effective. Customers will appreciate the clear next step.
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Alverta
1 months ago
A Salesforce survey block is a clever way to leverage existing tools, but it might feel a bit impersonal for a post-purchase campaign.
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Graciela
12 days ago
Using a Salesforce survey block might not feel personal enough for post-purchase feedback.
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Ronnie
14 days ago
I agree, a call-to-action button linking to the feedback form would be effective.
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Leonie
20 days ago
I think an interactive email form would be more engaging for customers.
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James
2 months ago
The interactive email form is a great way to get direct feedback from customers. It's a seamless experience that keeps them engaged within the email itself.
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Jessenia
9 days ago
The interactive email form is a great way to get direct feedback from customers. It's a seamless experience that keeps them engaged within the email itself.
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Herschel
12 days ago
C) An all-to-action button that links to the feedback form
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An
1 months ago
A) An Interactive Email Form that links to a confirmation page
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Dalene
2 months ago
But wouldn't a call-to-action button be more effective in driving responses?
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Renay
2 months ago
I agree, it would make it easier for customers to provide feedback.
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Ria
2 months ago
I think an interactive email form would be great!
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Simona
2 months ago
I think a call-to-action button that links to the feedback form would be more effective in getting responses quickly.
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Lorean
2 months ago
I agree with Clement, an Interactive Email Form would definitely encourage more responses.
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Clement
2 months ago
I think we should include an Interactive Email Form to make it more engaging.
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