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Salesforce Exam Marketing Cloud Email Specialist Topic 6 Question 96 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam
Question #: 96
Topic #: 6
[All Marketing Cloud Email Specialist Questions]

A marketer typically sends to a filtered data extension that contains their primary audience. They need to target only a portion of this population for an upcoming send.

What should they do to further segment their audience?

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Suggested Answer: B

by Huey at Sep 14, 2024, 10:13 PM

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Tijuana
2 days ago
Hmm, I'm not sure. I'm leaning towards C, but I want to double-check the details in the documentation.
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Jacqueline
3 days ago
I think the correct answer is B. The Split option allows you to temporarily add additional filter criteria without having to create a new data extension.
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Dona
19 days ago
That's a good point, Charlene. Option C) does provide a clean way to segment the audience further.
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Charlene
23 days ago
I disagree, I believe option C) is better because it creates a new data extension with the additional filter criteria.
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Dona
25 days ago
I think option A) is the best choice. It allows for more control over the segmentation.
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