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Salesforce Certified Marketing Cloud Engagement Specialist (MC-202) Exam - Topic 4 Question 63 Discussion

Posted by Lawrence on Mar 01, 2023 at 12:31 PM

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.

Which personalization string should be appended as a parameter?

A)

B)

C)

Suggested Answer: B

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11 comments · newest first
SH
Shalon 12 months ago
Just a heads up, this is about tracking engagement, right?
FR
Francisca 12 months ago
Wait, why is C even an option? Seems off.
KA
Kayleigh 12 months ago
Not so sure about that, A could work too.
BE
Benedict 1 year ago
Definitely agree, B makes the most sense!
MI
Miss 1 year ago
I think Option B is the right choice.
SI
Simona 1 year ago
I’m a bit confused about the differences between the options. I thought we needed to focus on the customer ID, but I’m not certain which option that would be.
MA
Maurine 1 year ago
I feel like Option C might be the one we need, but I can't recall the specifics about how it relates to child business units.
LE
Leonor 1 year ago
I remember a practice question that was similar, and I think it had to do with appending parameters correctly. Maybe Option B is the right one?
IL
Iluminada 1 year ago
I think we discussed how to track customer engagement using personalization strings, but I'm not sure which option fits best for identifying business units.
EV
Evangelina 1 year ago
Okay, I've got this. The flows are definitely reliable and secure, using TCP and SSL. They're also aggregated, deduplicated, and compressed to optimize the data transfer. I'm pretty confident about those aspects.
BR
Brett 1 year ago
This question seems straightforward - I think the answer is A, an organization's unique attitude towards risk-taking.
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