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Salesforce Exam Marketing Cloud Consultant Topic 3 Question 72 Discussion

Actual exam question for Salesforce's Marketing Cloud Consultant exam
Question #: 72
Topic #: 3
[All Marketing Cloud Consultant Questions]

Northern Trail Outfitters sends emails for Password Resets from their web store when requested. An SMS message should be deployed if the password reset email is not sent.

What processes should they utilize to ensure a timely delivery across email and SMS?

Show Suggested Answer Hide Answer
Suggested Answer: B

Contribute your Thoughts:

Tequila
6 days ago
I like the idea of a multiple path journey in Option B. That gives you more control over the process and the ability to track engagement. Plus, it's a common pattern in marketing automation.
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Ahmed
11 days ago
Option C looks the most straightforward approach. Using the API response to determine if the email was sent successfully and then triggering an SMS is a nice way to ensure timely delivery.
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Aleshia
13 days ago
That's a good point, Lourdes. Option D does seem like a reliable method for timely delivery.
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Lourdes
19 days ago
I disagree, I believe option D is more efficient as it involves transactional email sends.
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Aleshia
26 days ago
I think option A is the best choice because it allows for a quick response to failed email sends.
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