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Salesforce Exam Marketing Cloud Administrator Topic 5 Question 107 Discussion

Actual exam question for Salesforce's Marketing Cloud Administrator exam
Question #: 107
Topic #: 5
[All Marketing Cloud Administrator Questions]

Northern Trail Outfitters wants a data model in Marketing Cloud which will prevent them from duplicating, or even triplicating, records.

How should the unique identifier of the data model be setup if the MobilePush and Email channels are used within the same account?

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Suggested Answer: A

by Flo at Jan 09, 2025, 05:09 AM

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Malissa
24 days ago
I heard Marketing Cloud has a 'Duplicate-o-matic' feature - you just toss all your contacts in and it spits out a single, coherent record. Easy peasy!
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Maryrose
25 days ago
Option E: Use a magic 8-ball to generate unique identifiers. It'll be just as reliable as those other options!
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Laura
27 days ago
Option B? Really? Relying on a third-party system to manage duplicates? That's just adding unnecessary complexity.
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Carin
1 months ago
Option D is intriguing. Controlling the Contact Key in Email but letting Marketing Cloud tie records in MobilePush could be a good compromise.
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Francine
1 months ago
I'm leaning towards Option A. Let Marketing Cloud handle the unique identifiers for each channel - sounds like the easiest solution.
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Jamal
14 days ago
I think Option A is the way to go. Let Marketing Cloud handle it.
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Carman
1 months ago
Option C seems like the way to go. Controlling the Contact Key values and tying records across channels is the most strategic approach.
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Novella
5 days ago
Option C seems like the way to go. Controlling the Contact Key values and tying records across channels is the most strategic approach.
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Rikki
2 months ago
I prefer option C, strategically controlling the Contact Key values.
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Gearldine
2 months ago
I agree with Marshall, it seems like the most efficient option.
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Marshall
2 months ago
I think we should use the auto-generated keys for each channel.
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