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Salesforce Certified Marketing Cloud Administrator Exam

Certification Provider: Salesforce
Exam Name: Salesforce Certified Marketing Cloud Administrator
Duration: 105 Minutes
Number of questions in our database: 165
Exam Version: Sep. 27, 2022
Exam Official Topics:
  • Topic 1: Evaluate benefits of additional Marketing Cloud products/ Describe Marketing Cloud extension products
  • Topic 2: Monitor a Marketing Cloud account and provide system availability/ Explain preference and profile center concepts
  • Topic 3: Describe solutions for data extraction and report generation/ Recognize security best practices for data, permissions, and PII
  • Topic 4: Explain the concepts and typical use cases of Journey Builder/ Describe governance and compliance in relation to digital marketing
  • Topic 5: Describe the configuration of Social Studio and Advertising Studio/ Describe Marketing Cloud product inventory and product offerings
  • Topic 6: Given a scenario, determine how to configure integrations/ Given a scenario, describe the contact model
  • Topic 7: Given a scenario, implement the configuration of business units, users/permissions, and security/passwords/ Describe the features in Setup Home
  • Topic 8: Given a scenario, evaluate data quality/ describe the configuration of Mobile Studio, Email Studio

Free Salesforce Salesforce Certified Marketing Cloud Administrator Exam Actual Questions

The questions for Salesforce Certified Marketing Cloud Administrator were last updated On Sep. 27, 2022

Question #1

Northern Trail Outfitters wants to pass the email address of a subscriber to a landing page through a URL parameter from a promotional email.

Which Marketing Cloud capability allows for secure transmission of the email address?

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Correct Answer: A

Question #2

Einstein Recommendations uses data extensions to store user-facing information

How is this data passed to Marketing Cloud?

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Correct Answer: B

Question #3

A Marketing Cloud admin wants to ensure no one could access the API with their Marketing Cloud user credentials.

Which security setting would control this behavior?

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Correct Answer: D

Question #4

A Northern Trail Outfitter' (NTO) subscriber clicks a link in an NTO email. Prior to the clicking, the subscriber had a bounces status in Marketing Cloud.

What are the effects of the click to the subscriber's status?

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Correct Answer: D

Question #5

A Contact Delete request has been processed for subscribers who have been sent to previously in a Northern Trail Outfitters account, the action did NOT target all contacts in their account and significant number of contacts which have been sent to remain,

Which two data would still exist in the account? Choose 2 answers

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Correct Answer: B, D


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