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Salesforce Exam Marketing Cloud Administrator Topic 4 Question 75 Discussion

Actual exam question for Salesforce's Marketing Cloud Administrator exam
Question #: 75
Topic #: 4
[All Marketing Cloud Administrator Questions]

A Marketing Cloud admin runs the Contacts Counts report and sees there are currently 500,000 contacts in their account. They have a total of 300,000 email subscribers, 200,000 synchronized contacts, and 75,000 mobile subscribers.

Why would the total contact count be less than the total number of contacts from all data sources?

Show Suggested Answer Hide Answer
Suggested Answer: C

Contribute your Thoughts:

Sanjuana
28 days ago
Synchronized contacts are only counted after sending? That's a pretty specific rule. I'm going with D as the answer.
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Claudio
1 months ago
C is an interesting choice, but I don't think mobile subscribers are excluded from the total contact count. The key is that there are overlapping contacts across the different channels.
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Harris
1 days ago
B) Only active email subscriber are counted.
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Angelyn
18 days ago
A) Synchronized contacts are only counted after sending
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Shoshana
1 months ago
Haha, what if the marketing admin just forgot to carry the 1 when calculating the total? That would explain the discrepancy!
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Phuong
1 months ago
I think B is the right answer. Only active email subscribers are counted, so the total contact count would be less than the sum of all the data sources.
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Man
10 days ago
I think it could also be D. Overlapping contacts in each channel could be causing the discrepancy.
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Hoa
18 days ago
I agree, B makes sense. Only active email subscribers are included in the total count.
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Cassi
1 months ago
The correct answer is D. There are overlapping contacts in each of the channel. This makes sense, as the total contact count would be less than the sum of all the data sources if there are contacts that belong to multiple channels.
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Fredric
5 days ago
A: Exactly, that's why the total count is less than the sum of all data sources.
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Robt
18 days ago
B: That makes sense, so the overlapping contacts are only counted once.
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Alverta
1 months ago
A: I think the total contact count is less because some contacts are in multiple channels.
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Charlena
2 months ago
I believe the correct answer is A) Synchronized contacts are only counted after sending, as they may not be included in the total count until they are actually used.
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Genevieve
3 months ago
I agree with Keshia, there might be duplicate contacts in different data sources.
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Keshia
3 months ago
I think the answer is D) There are overlapping contacts in each of the channel.
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