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Salesforce Certified B2B Solution Architect (Arch-301) Exam - Topic 2 Question 72 Discussion

Universal Containers (UC) has a global support model and would like to open up a text message channel to support maintenance supervisors in countries around the world. UC also wants to leverage messaging to market to itsbusiness partners, and be able to track open and click-through rates just like it does with email campaigns.What should a Solution Architect recommend to UC?
D) Utilize Marketing Cloud and MobileConnect.
A) Utilize Service Cloud and LiveMessage.
B) Utilize Service Cloud Email to Text Message.
C) Embed third-party messenger tools.

Salesforce Certified B2B Solution Architect (Arch-301) Exam - Topic 2 Question 72 Discussion

Actual exam question for Salesforce's Salesforce Certified B2B Solution Architect (Arch-301) exam
Question #: 72
Topic #: 2
[All Salesforce Certified B2B Solution Architect (Arch-301) Questions]

Universal Containers (UC) has a global support model and would like to open up a text message channel to support maintenance supervisors in countries around the world. UC also wants to leverage messaging to market to itsbusiness partners, and be able to track open and click-through rates just like it does with email campaigns.

What should a Solution Architect recommend to UC?

Show Suggested Answer Hide Answer
Suggested Answer: D

Marketing Cloud, with its MobileConnect application, is the recommended solution for sending text messages at scale, tracking open and click-through rates, and integrating with marketing campaigns. MobileConnect provides SMS capabilities that can support UC's global support model and marketing needs, offering features similar to those available for email campaigns. Salesforce Marketing Cloud documentation describes how MobileConnect can be used for such requirements.


by Yong at Jun 20, 2026, 02:30 AM

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Karol
4 days ago
C) Embedding third-party tools could complicate things, not sure it's the best move.
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Slyvia
9 days ago
B) Service Cloud Email to Text Message seems too limited for global support.
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Iesha
14 days ago
Wait, can they really track open rates like emails with text messages?
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Sabine
19 days ago
D) Totally agree, Marketing Cloud and MobileConnect would be perfect for tracking!
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Vonda
24 days ago
A) Utilize Service Cloud and LiveMessage is the way to go!
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Luisa
30 days ago
I feel like option B could work for text messaging, but it might not cover the marketing side effectively like D would.
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Clarence
1 month ago
I’m a bit confused about whether embedding third-party tools would be compliant with UC's global support model. It seems risky.
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Elza
1 month ago
I remember a practice question where we discussed the differences between Service Cloud and Marketing Cloud. I feel like D might be the best choice for tracking marketing metrics.
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Cyril
2 months ago
I think option A, utilizing Service Cloud and LiveMessage, could be a good fit since it focuses on support, but I'm not entirely sure how it handles marketing aspects.
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