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CIPS L4M6 Exam - Topic 1 Question 70 Discussion

Actual exam question for CIPS's L4M6 exam
Question #: 70
Topic #: 1
[All L4M6 Questions]

At what stage of the relationship cycle could you use Carter's 10 Cs?

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Suggested Answer: B, B

Carter's 10 Cs are a way to qualify (aka shortlist) a supplier. See p.11 for more details on this and p.10 for the stages of the relationship cycle.


by Shawn at Oct 27, 2025, 06:06 AM

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Sharee
15 hours ago
Development and innovation could use the 10 Cs as well.
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Ronnie
6 days ago
What about on-boarding? Seems crucial too.
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Galen
11 days ago
I agree, qualification makes sense.
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Norah
16 days ago
I thought it was A) on-boarding at first. Interesting!
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Theresia
21 days ago
C) segmentation and risk management could work too!
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Anisha
26 days ago
Wait, are we sure about that? Seems a bit off.
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Cecil
1 month ago
Totally agree, B makes the most sense!
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Rebeca
1 month ago
B) qualification, easy peasy. Unless you're trying to qualify a customer by their ability to do the Macarena, that is.
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Lonny
1 month ago
B) qualification makes the most sense to me. That's the stage where you'd really dive into the customer's needs and capabilities.
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Vernell
2 months ago
I think the correct answer is B) qualification. That's when you'd use the 10 Cs to assess a potential customer's fit.
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Pearly
2 months ago
I thought the 10 Cs were mainly for development and innovation, but now I’m questioning if they fit better in qualification.
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Merlyn
2 months ago
I’m a bit lost on this one. I feel like segmentation and risk management could also be a stage where the 10 Cs are useful.
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Refugia
2 months ago
I think it's best during qualification.
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Rozella
2 months ago
I think it's definitely B) qualification.
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Mona
3 months ago
B) qualification, no doubt. The 10 Cs are like a customer fitness test - you gotta pass before moving on.
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Alida
3 months ago
Definitely B) qualification. The 10 Cs are all about qualifying the customer, not the other stages.
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Malcom
3 months ago
I remember practicing a question about the relationship cycle, and I think the 10 Cs might apply more during on-boarding.
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Nan
3 months ago
I think Carter's 10 Cs are most relevant during the qualification stage, but I'm not entirely sure.
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Glen
4 months ago
Aha, I think I've got it! The 10 Cs would be most applicable during the qualification stage of the relationship cycle. That's where you're evaluating the potential fit and viability of the relationship.
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Scarlet
4 months ago
I'm a bit unsure about this one. The 10 Cs seem like they could be relevant at different stages, but I'll need to really analyze the question to determine the best fit. Gotta be strategic here.
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Kirk
4 months ago
Okay, I remember learning about Carter's 10 Cs in class. I think this is asking which stage of the relationship cycle would be the best fit for applying that framework. Let me review the options carefully.
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Xuan
4 months ago
Hmm, this seems like it's asking about a specific model or framework. I'll need to think through the different stages of the relationship cycle and see which one fits best with the 10 Cs.
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Carrol
2 months ago
I think it might be during the qualification stage.
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