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AMA Exam PCM Topic 5 Question 85 Discussion

Actual exam question for AMA's Professional Certified Marketer exam
Question #: 85
Topic #: 5
[All Professional Certified Marketer Questions]

Hugo, impressed by a popular NFL star's frohawk hairstyle, visits Angelo's Hair Salon to get the same hairstyle. The stylist at Angelo's is very good and gives Hugo the exact style that he wants. Having received good service, Hugo visits Angelo's three months later to get a mohawk hairstyle. This time, Hugo is not satisfied with the end result and decides not to come back to Angelo's again. Which of following aspects of a service is illustrated in this scenario?

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Suggested Answer: B

by Verona at Apr 21, 2024, 06:06 PM

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Lottie
1 days ago
I don't think I'll come back here.
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Lottie
2 days ago
Hmm, this isn't what I had in mind.
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Ricarda
3 days ago
No problem, let's go for it.
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Lottie
4 days ago
I think I want to try a mohawk next time.
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Lottie
5 days ago
Wow, this looks amazing! I love it.
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Ricarda
6 days ago
Sure, I can give you the exact style you want.
upvoted 0 times
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Lottie
7 days ago
I want the same hairstyle as the NFL star.
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