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AMA Exam PCM Topic 5 Question 85 Discussion

Actual exam question for AMA's PCM exam
Question #: 85
Topic #: 5
[All PCM Questions]

Novel Electronics sold 400 Technova smartphones in the first week of October 2013 at a price of $250 per unit. The following week, it reduced the price to $230 per unit and it saw sales increase by 20%. What is the price elasticity of demand of Technova smartphones?

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Suggested Answer: B

Contribute your Thoughts:

Lorrie
7 days ago
I'm not sure about this one. Shouldn't the price elasticity be somewhere between 0 and 1 since the demand for Technova smartphones seems relatively inelastic? I might go with B) 1.
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Mauricio
9 days ago
Hmm, this question is testing our knowledge of price elasticity of demand. I think the answer is C) 1.5, since a 20% increase in sales due to a 8% decrease in price (from $250 to $230) would suggest a price elasticity of demand of around 1.5.
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Frankie
11 days ago
I'm not sure, but I think the answer is B) 1.
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Mattie
12 days ago
I agree with Fredric, because the sales increased by 20% when the price was reduced by 8%.
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Fredric
13 days ago
I think the price elasticity of demand is 1.
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