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AMA Exam PCM Topic 1 Question 64 Discussion

Actual exam question for AMA's PCM exam
Question #: 64
Topic #: 1
[All PCM Questions]

United Beverages opens a number of new outlets to market its beverage products across the country. This reflects the _____ aspect of the marketing mix.

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Suggested Answer: C

Contribute your Thoughts:

Anthony
3 days ago
Hmm, this one's a toughie. The new outlets seem to be about the distribution of the products, so I'm thinking 'place' is the right answer here.
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Callie
9 days ago
I'm not sure, but I think it could also be E) process. Opening new outlets might involve changes in the distribution process.
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Flo
11 days ago
I agree with Francis. United Beverages opening new outlets is definitely related to the place aspect of the marketing mix.
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Francis
15 days ago
I think the answer is D) place.
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