Adobe Exam AD0-E602 Topic 2 Question 26 Discussion

Actual exam question for Adobe's AD0-E602 exam

Question #: 26
Topic #: 2

A financial services start-up implements Adobe Real-Time CDP and ingests third-party data with lead information. The start-up provides credit cards with crypto currency bonus offers.

Which two attributes could be used to understand high-value prospects? (Choose two.)

ANumber of bank accounts

BHousehold income

CCredit score

DBitcoin price

Show Suggested Answer

Suggested Answer: A, B

According to the Adobe documentation, profiles added and profile source are two standard widgets that are available in a Profiles overview dashboard of Real-time CDP. Profiles added widget shows the number of profiles that have been added to the platform over time. Profile source widget shows the breakdown of profiles by their source type, such as batch or streaming. Reference: https://experienceleague.adobe.com/docs/experience-platform/profile/ui/overview.html?lang=en#profiles-overview-dashboard

by Bev at Jul 04, 2024, 08:59 AM

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Luisa

23 days ago

Wow, D) Bitcoin price, huh? I guess they're really going all-in on that crypto angle. Though I bet the finance folks would prefer the good old-fashioned B) Household income and C) Credit score. But hey, who am I to judge? Maybe they're just trying to attract the crypto-crazy crowd.

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Shizue

24 days ago

A) Number of bank accounts? Really? That seems like a bit of a stretch. B) Household income and C) Credit score are the clear winners here. Unless you're trying to target the financially savvy crypto millionaires, in which case D) Bitcoin price might actually be a valid choice.

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Diane

27 days ago

Hold up, are we sure we can't pick D) Bitcoin price? I mean, if these prospects are already into crypto, that could be a super relevant data point. Though I guess B) Household income and C) Credit score are the safer bets.

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Lorean

30 days ago

Hmm, I'm not sure about D) Bitcoin price. That seems a bit too niche, even for a crypto-focused credit card. I'd go with the more traditional financial metrics of B) Household income and C) Credit score.

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Elise

4 days ago

Yeah, I think focusing on those traditional financial metrics would be a safer bet for the start-up.

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Effie

10 days ago

I agree, household income and credit score are more reliable indicators of high-value prospects.

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2 months ago

I think household income and credit score are important for understanding high-value prospects.

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