Before using Adobe Real-Time CDR a telecommunications company was directly uploading a segment of likely-to-churn customers from SalesForce Marketing Cloud into Facebook for its social campaigns every 7 days. Now, the company can stream this data into RTCDP for segmentation and share with the Facebook connector in near real-time.
Which two metrics can be tracked to calculate the value of RTCDP for this customer? (Choose two.)
Harrison
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18 days ago