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Adobe AD0-E602 Exam - Topic 1 Question 43 Discussion

A Real-time CDP Business Practitioner set up a profile segment using Experience Event data on a Profile-enabled dataset on January 1, 2022. The segment size at creation was 25,000. When revisiting the segment at the end of February, the segment size decreased to 10,000.What explains this decrease in segment size?
B) More profiles met the segment criteria during the time difference.
A) The dataset had a 30-day TTL set.
C) The created segment was activated to a destination.

Adobe AD0-E602 Exam - Topic 1 Question 43 Discussion

Actual exam question for Adobe's AD0-E602 exam
Question #: 43
Topic #: 1
[All AD0-E602 Questions]

A Real-time CDP Business Practitioner set up a profile segment using Experience Event data on a Profile-enabled dataset on January 1, 2022. The segment size at creation was 25,000. When revisiting the segment at the end of February, the segment size decreased to 10,000.

What explains this decrease in segment size?

Show Suggested Answer Hide Answer
Suggested Answer: B

According to the Adobe documentation, Profiles > Browse is where a Real-Time CDP Business Practitioner can go to search for Profiles by Merge Policy in the UI. Profiles > Browse allows the user to search for individual profiles or groups of profiles based on various criteria, such as identity value, namespace, dataset, or merge policy. The user can also view the profile details and timeline for each profile. Reference: https://experienceleague.adobe.com/docs/experience-platform/profile/ui/browse.html?lang=en#searching-for-profiles


by Tasia at Mar 06, 2025, 10:41 AM

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Denae
10 months ago
Activated to a destination could also explain it, right?
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Kindra
10 months ago
Wait, how can it drop that much? Sounds odd!
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Lai
10 months ago
I disagree, I think more profiles met the criteria instead.
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Amalia
10 months ago
Totally makes sense, profiles expire after a month!
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Artie
10 months ago
The dataset had a 30-day TTL set.
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Goldie
11 months ago
I feel like the decrease could be related to profiles dropping out due to inactivity or TTL, but I can't recall the specifics.
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Lizette
11 months ago
I practiced a similar question where activating a segment affected its size, so option C might be worth considering.
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Paris
11 months ago
I'm not entirely sure, but I think if more profiles met the criteria, the size would increase, not decrease.
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Talia
11 months ago
I remember something about TTL settings affecting segment sizes, so option A could be right.
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Lea
11 months ago
This is a tricky one. The segment size decreasing is unexpected, so I'll need to really think through the potential reasons behind that. The options seem plausible, so I'll have to analyze each one closely.
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Nieves
11 months ago
I'm feeling pretty confident about this one. The options provided give me a good set of possibilities to evaluate based on my understanding of how CDP segments work. I'll carefully consider each option.
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Roxanne
11 months ago
Okay, let's see. The key details here are the segment creation date, the size change over time, and the options provided. I think I have a good strategy to work through this step-by-step.
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Denny
11 months ago
Hmm, I'm a bit unsure about this one. The segment size decreasing doesn't seem intuitive to me. I'll have to carefully consider the options to figure out the right explanation.
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Catina
11 months ago
This seems like a straightforward question about segment size changes. I'll need to think through the potential reasons for the decrease.
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Adolph
1 year ago
Option A for the win! 30-day TTL on the dataset, case closed. Although, I do wonder if the profiles that dropped out decided to start a band called 'The Forgotten 15,000'.
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Willard
1 year ago
I'm going to have to go with B. More profiles meeting the criteria during that time period seems like the most logical explanation. Unless, of course, the CDP is haunted, then all bets are off!
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Blondell
1 year ago
Option C makes the most sense to me. If the segment was activated to a destination, that could easily explain the decrease in size as profiles were pushed to that destination.
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Queen
1 year ago
Profiles were pushed to that destination.
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Craig
1 year ago
The created segment was activated to a destination.
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Patti
1 year ago
If the segment was activated to a destination, that could easily explain the decrease in size.
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Magdalene
1 year ago
Option C makes the most sense to me.
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Louvenia
1 year ago
Hmm, I'm not sure that's the correct answer. Wouldn't more profiles meeting the criteria actually increase the segment size? I'm going to go with option C.
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Rodrigo
1 year ago
The decrease in segment size is likely due to the 30-day TTL set on the dataset. Profiles must have fallen out of the segment as they aged beyond the TTL.
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Malcom
1 year ago
C: The decrease in segment size was probably due to profiles expiring.
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Jacqueline
1 year ago
B: That makes sense, profiles must have aged out of the segment.
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Titus
1 year ago
A: The dataset had a 30-day TTL set.
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Dalene
1 year ago
Maybe the segment was activated to a destination, causing the decrease in size.
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Kris
1 year ago
I believe the segment size decreased because the dataset had a 30-day TTL set.
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Antonio
1 year ago
I think the decrease could be because more profiles met the segment criteria.
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