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Adobe Exam AD0-E602 Topic 1 Question 27 Discussion

Actual exam question for Adobe's AD0-E602 exam
Question #: 27
Topic #: 1
[All AD0-E602 Questions]

A retailer who is an Adobe Real-Time CDP (RTCDP) customer wants to understand the percentage split of different age groups who buy their athletic shoes to help inform which age group to reach in their next shoe marketing campaign.

Which two steps should the retailer take to analyze their shoe segment in this way using RTCDP? (Choose two.)

Show Suggested Answer Hide Answer
Suggested Answer: C

The explanation for why the segment size which includes both forms is 12,000 is that 3,000 people filled out both form 1 and form 2. This can be derived from the following formula:

Segment size of form 1 OR form 2 = Segment size of form 1 + Segment size of form 2 - Segment size of form 1 AND form 2

Plugging in the given numbers, we get:

12,000 = 5,000 + 10,000 - Segment size of form 1 AND form 2

Solving for Segment size of form 1 AND form 2, we get:

Segment size of form 1 AND form 2 = 3,000


by Karl at Jul 07, 2024, 05:26 PM

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Cordelia
15 days ago
I bet the retailer is hoping to discover that their customers are all secretly superheroes who need athletic shoes to fight crime. That would be a pretty cool marketing angle.
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Cordelia
24 days ago
I wonder if the retailer is trying to figure out if their customers are actually a bunch of centipedes in disguise. That would certainly change their marketing strategy!
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Alex
2 days ago
A: Create multiple segments which OR each age group attribute with athletic shoe purchaser events
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Arletta
1 months ago
This question is giving me flashbacks to my high school math class. Time to dust off those data analysis skills and see which options make the most sense.
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Samira
3 days ago
B) Divide the size of each age group segment into the total sum of all purchaser events to get percentage splits for analysis
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Karina
4 days ago
I think those two steps would be the most helpful in analyzing the age groups for the shoe segment.
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Denny
29 days ago
C) Divide the size of each age group segment into the total sum of athletic shoe purchaser events to get percentage splits for analysis
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Ronald
30 days ago
A) Create multiple segments which OR each age group attribute with athletic shoe purchaser events
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Michael
2 months ago
Exactly! That way they can get the percentage splits for analysis and target the right age group in their marketing campaign.
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Shayne
2 months ago
Yes, that makes sense. And they should divide the size of each age group segment by the total athletic shoe purchaser events.
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Silva
2 months ago
Ah, the age-old question of how to analyze shoe purchasing data. I hope the answer isn't something like 'divide the number of shoes by the number of feet' or 'create a segment for each individual shoe.'
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Selene
10 days ago
D: Divide the size of each age group segment into the total sum of athletic shoe purchaser events to get percentage splits for analysis
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Nadine
21 days ago
B: Divide the size of each age group segment into the total sum of athletic shoe purchaser events to get percentage splits for analysis
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Lakeesha
21 days ago
C: Create multiple segments which OR each age group attribute with athletic shoe purchaser events
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Daniel
1 months ago
A: Create multiple segments which OR each age group attribute with athletic shoe purchaser events
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Macy
1 months ago
B: Divide the size of each age group segment into the total sum of athletic shoe purchaser events to get percentage splits for analysis
upvoted 0 times
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Milly
1 months ago
A: Create multiple segments which OR each age group attribute with athletic shoe purchaser events
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Michael
2 months ago
I think the retailer should create multiple segments for each age group.
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Felicitas
2 months ago
Exactly! That way they can get the percentage splits for analysis and target the right age group in their marketing campaign.
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Antonio
2 months ago
Alright, time to put on my analytical hat. I'm pretty sure I need to create segments and then do some math to get the percentage splits. Now, which combination of steps is the right one?
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Twanna
2 months ago
Okay, let's think this through. I'm guessing the answer involves segmenting the data and then analyzing the percentages. Hmm, let's see what the options say...
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Hubert
2 months ago
Yes, that makes sense. And they should divide the size of each age group segment by the total sum of athletic shoe purchaser events.
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Felicitas
2 months ago
I think the retailer should create multiple segments for each age group.
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