Adobe Exam AD0-E559 Topic 4 Question 11 Discussion

Actual exam question for Adobe's AD0-E559 exam

Question #: 11
Topic #: 4

A list is imported into Adobe Marketo Engage with 'Country values of "US'. A Trigger based Smart Campaign identifies the non-standard values and updates the 'Country' field values to 'United States of America".

What best practice steps must be taken when embarking on developing such a process?

ACreate a folder within the Marketing Activities to store all data management processes, containing a Default' Program with a default 'Operational' Channel with nested Smart Campaigns.

BCreate a folder within the Design Studio to store each of the Trigger based Smart Campaigns relating to data management, reporting on run performance from the folder 'Campaign Activity' tab

CCreate a folder within the Marketing Activities to store all data management processes, containing a Default' Program with a default 'Data Management' Channel with nested Smart Campaigns.

Show Suggested Answer

Suggested Answer: A

One new benefit Bhaskar will gain by implementing this new naming convention is that he will be able to create a global product-specific scoring program that triggers off Program Status Changes with a Program Name constraint. This will help him score leads based on their engagement with different product lines across different programs. For example, he can create a trigger that fires when Program Status is Changed and Program Name contains PROD1, and then add a flow step that increases the score for PROD1 by a certain amount.Creating product-specific dynamic content or nurtures does not require this naming convention.

by Ronny at Oct 05, 2023, 04:49 AM

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14 days ago

I think option A is the best practice because it organizes the data management processes effectively.

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