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You are enabling your client on best practices for a Slack rollout communication plan.
Which set of components should you highlight to your client?
The correct components are target audience, objective, and delivery method. A rollout communication plan must define who the communication is for, what the communication is intended to accomplish, and how it will be delivered. The target audience matters because executives, admins, champions, managers, and end users need different information at different points in the rollout. The objective clarifies the purpose of the message, such as awareness, action, training registration, policy change, launch readiness, or reinforcement. The delivery method defines how the message reaches the audience, such as Slack announcements, email, live sessions, manager cascades, or help channels. Option A omits the objective, which is a serious gap because communication without a stated goal becomes generic broadcast messaging. Option C omits the audience, making the communication impossible to tailor. Option D omits the delivery method, leaving the plan incomplete. Channel setup recommendations may appear elsewhere in the launch plan, but they are not one of the core components of the communication plan itself.
Reference topic: Learning and Enablement --- rollout communication planning, audience segmentation, communication objectives, delivery methods, and change-management messaging.
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