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Salesforce Exam Salesforce-Marketing-Associate Topic 1 Question 2 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Associate exam
Question #: 2
Topic #: 1
[All Salesforce Certified Marketing Associate Questions]

A marketing associate needs to set up a promotional email for Cloud Kicks within the email send flow.

Which CAN-SPAM classification should the associate use?

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Suggested Answer: A

For setting up a promotional email within the email send flow for Cloud Kicks, the associate should use the 'Commercial' CAN-SPAM classification. This classification is used for emails that primarily contain advertising or promotional content, which is the case for a promotional email. Using the correct classification ensures compliance with CAN-SPAM Act requirements, such as providing a clear way for recipients to opt-out of future emails and including the sender's valid physical postal address in the email.


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