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A Loyalty Manager wants to send an SMS to a member's mobile device after the member has made a purchase and their non-qualifying points have been increased.
An integrated solution between Salesforce Loyalty Management and Salesforce Marketing Cloud is proposed to meet this business need.
Which two Salesforce solutions are required to meet the business's needs?
Suggested Answer: A, B
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To meet the business need of sending an SMS to a member's mobile device after a purchase and an increase in non-qualifying points, the required Salesforce solutions are Marketing Cloud Connect (A) and Marketing Cloud MobileConnect (B). Marketing Cloud Connect facilitates the integration between Salesforce Loyalty Management and Marketing Cloud, while MobileConnect is a specific tool within Marketing Cloud designed for sending SMS messages to mobile devices, allowing for timely and targeted communication with loyalty program members.
34 comments · newest first
DA
Danilo
10 months ago
Wait, can you really send SMS through Marketing Cloud?
LE
Leonie
10 months ago
Not sure about that, Mobile Push might be better for SMS.
RE
Rebbecca
10 months ago
I feel like Marketing Cloud Personalization might not be necessary here since we're just sending a notification after a purchase.
NI
Nicolette
10 months ago
I remember practicing a similar question, and I think Marketing Cloud Connect is essential for integrating Salesforce systems.
SO
Sophia
10 months ago
I think we definitely need Marketing Cloud MobileConnect for sending SMS messages, but I'm not sure about the second option.
JA
Janella
11 months ago
I think Marketing Cloud MobileConnect is a must too!
MO
Mose
11 months ago
Definitely need Marketing Cloud Connect for integration.
AZ
Azzie
11 months ago
Sounds too complicated, is this really the best solution?
AN
Annice
11 months ago
I'm a bit confused about whether we need Mobile Push or MobileConnect. They both seem related to mobile messaging, right?
TI
Timothy
11 months ago
I'm a little stuck on this one. The question mentions an "integrated solution", so I'm wondering if there are any other Salesforce products beyond just the Marketing Cloud ones that could be involved. I'll need to think it through carefully and review the options again.
AL
Aleisha
12 months ago
I'm pretty confident on this one. The business need is to send an SMS after a purchase and points update, so the two Salesforce solutions required are Marketing Cloud Connect to integrate with Salesforce, and Marketing Cloud MobileConnect to handle the SMS messaging.
HY
Hyman
12 months ago
Okay, let me think this through. The key things I see are that we need to send an SMS after a purchase and increase non-qualifying points. So we'll definitely need some kind of marketing/messaging capability, which points to Marketing Cloud. And the integration with Loyalty Management suggests we'll need that as well. I'm leaning towards A and B as the correct answers.
EL
Elouise
1 year ago
Hmm, I'm a bit unsure about this one. The question mentions an "integrated solution" between Salesforce Loyalty Management and Salesforce Marketing Cloud, so I'm wondering if there are any other Salesforce products I should be considering besides just the Marketing Cloud options.
EL
Elina
1 year ago
This seems straightforward - the question is asking for the Salesforce solutions required to send an SMS to a member's mobile device after a purchase. I think the answer is Marketing Cloud Connect and Marketing Cloud MobileConnect.
WI
Wilson
1 year ago
I feel pretty confident about this one. The question is asking for the Salesforce solutions required, and based on the details provided, Marketing Cloud Connect and Marketing Cloud MobileConnect seem like the obvious choices.
CO
Corinne
1 year ago
Okay, let's think this through. We need a way to send an SMS message to a member's mobile device, and we need to integrate that with Salesforce Loyalty Management. I'm guessing Marketing Cloud Connect and Marketing Cloud MobileConnect are the two solutions we need.
JI
Jimmie
1 year ago
Hmm, I'm a bit unsure about this one. I know Marketing Cloud is involved, but I'm not sure which specific solutions are required to meet the business need.
LA
Larae
1 year ago
This looks like a straightforward integration question. I think the key is identifying the Salesforce solutions that enable sending SMS messages to mobile devices.
EL
Elenora
1 year ago
I see where you're coming from, Taryn. Having both Marketing Cloud Connect and Marketing Cloud MobileConnect would definitely cover all bases.
RE
Rebbecca
1 year ago
Ah, the age-old question of Salesforce solutions. I'd say B and D are the way to go, but you know what they say - 'the loyalty program waits for no one!'
TA
Taryn
1 year ago
I believe the second solution needed is B) Marketing Cloud MobileConnect.
FR
Francisca
1 year ago
I'm gonna go with B and D. Marketing Cloud MobileConnect and Marketing Cloud Mobile Push are the perfect solutions for sending that SMS after a purchase.
JA
Janey
1 year ago
I think Marketing Cloud Connect and Marketing Cloud Mobile Push would work best for this scenario.
FR
Freida
1 year ago
Those two solutions will definitely help with sending the SMS after a purchase.
JU
Justa
1 year ago
I agree, Marketing Cloud MobileConnect and Marketing Cloud Mobile Push are the way to go.
CU
Curtis
1 year ago
Marketing Cloud Connect and Marketing Cloud MobileConnect sound like the obvious choices here. Gotta keep that loyalty program running smoothly!
MA
Marsha
1 year ago
A: It's important to keep our members engaged and informed about their points balance.
LE
Lemuel
1 year ago
B: Agreed, those two solutions will help us send targeted SMS messages to our loyalty program members.
CH
Charlette
1 year ago
A: Marketing Cloud Connect and Marketing Cloud MobileConnect are definitely the way to go for this.
AN
Antione
1 year ago
Hmm, I think B and D would be the way to go. Marketing Cloud MobileConnect and Marketing Cloud Mobile Push seem like the perfect combo to handle this use case.
JO
Jose
1 year ago
Yes, that combination would definitely meet the business's needs for sending SMS notifications after a purchase and increasing non-qualifying points.
AR
Ardella
1 year ago
I agree, using Marketing Cloud MobileConnect for sending the SMS and Marketing Cloud Mobile Push for increasing non-qualifying points would work well together.
MA
Marvel
1 year ago
I agree with Tula, Marketing Cloud Connect makes sense for this scenario.
TU
Tula
1 year ago
I think the answer is A) Marketing Cloud Connect.