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Salesforce Exam Salesforce Loyalty Management Topic 1 Question 40 Discussion

Actual exam question for Salesforce's Salesforce Loyalty Management exam
Question #: 40
Topic #: 1
[All Salesforce Loyalty Management Questions]

A company's Marketing Team needs to set up a promotion and use Promotion Market Segments where members of a specific age range and with expressed preferences will benefit from this promotion.

What is the recommended solution for the team to set up the Promotion Market Segments?

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Suggested Answer: D

To set up Promotion Market Segments for members within a specific age range and with certain preferences, the recommended solution is:

D: Salesforce Customer Data Platform (CDP), which allows for the creation of detailed segments based on a wide range of criteria, including demographic data and expressed preferences.


Contribute your Thoughts:

Cordelia
8 days ago
Hmm, I wonder if they could just use the Salesforce Marketing Cloud to segment the audience and then send coupons through the mail. Old-school, but effective!
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Theodora
12 days ago
I'd avoid C) Salesforce Reports and Dashboards for this. That's more for reporting, not actually setting up the promotion segments.
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Susy
15 days ago
I'm not sure a custom coded solution is necessary here. The out-of-the-box tools like Marketing Cloud or CDP should be sufficient.
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Margurite
18 days ago
D) Salesforce Customer Data Platform could also work, but Marketing Cloud is probably more user-friendly for the team.
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Bette
13 hours ago
C) Salesforce Reports and Dashboards could also be useful for analyzing the data.
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Michell
8 days ago
B) Salesforce Marketing Cloud would be the best option for setting up Promotion Market Segments.
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Gilberto
21 days ago
I believe Salesforce Customer Data Platform could also be a good option, as it helps in managing customer data effectively.
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Meaghan
27 days ago
I agree with Florinda, Salesforce Marketing Cloud would be a great choice for setting up Promotion Market Segments.
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Florinda
28 days ago
I think the recommended solution is Salesforce Marketing Cloud.
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Celeste
29 days ago
B) Salesforce Marketing Cloud seems like the way to go. It's specifically designed for this kind of targeted promotion.
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Jolanda
8 days ago
B: I agree, it's designed for targeted promotions based on age range and preferences.
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Aaron
14 days ago
A: I think Salesforce Marketing Cloud is the best option for setting up Promotion Market Segments.
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