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Salesforce Certified Sales Cloud Consultant (Sales-Con-201) Exam - Topic 1 Question 112 Discussion

Sales leadership at Universal Containers is concerned that sales reps are negotiating deals with contacts without the authority to make a decision, resulting is lost deals.What should the consultant recommend to resolve the issue?
B) Require sales reps to add the stakeholder as the decision make on each opportunity before the rep can progress the stage.
A) Allow sales reps to mark the contact on each opportunity as ''Primary'' to indicate the decision maker.
C) Enable Opportunity Teams so sales reps can track the decision maker for each opportunity.

Salesforce Certified Sales Cloud Consultant (Sales-Con-201) Exam - Topic 1 Question 112 Discussion

Actual exam question for Salesforce's Salesforce Certified Sales Cloud Consultant (Sales-Con-201) exam
Question #: 112
Topic #: 1
[All Salesforce Certified Sales Cloud Consultant (Sales-Con-201) Questions]

Sales leadership at Universal Containers is concerned that sales reps are negotiating deals with contacts without the authority to make a decision, resulting is lost deals.

What should the consultant recommend to resolve the issue?

Show Suggested Answer Hide Answer
Suggested Answer: B

To avoid lost deals due to negotiating with non-decision makers, requiring sales reps to identify and designate a contact as the decision maker on each opportunity ensures that the appropriate stakeholders are involved. This approach enforces the validation of the decision maker role, which can help prevent deals from stalling or being lost due to lack of authority on the contact's part. Salesforce allows configuration of required fields or processes to make sure critical information is captured before advancing stages, helping align the sales process with effective decision-making structures.

Refer to Salesforce's Opportunity Contact Roles documentation for further insights on managing contacts in opportunities.


by Rosendo at Mar 22, 2025, 11:09 AM

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Lonna
6 months ago
Definitely need to track decision makers better, so B is the way to go!
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Elden
6 months ago
I disagree, A seems simpler and less restrictive.
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Joanne
6 months ago
C could help with collaboration, but is it really necessary?
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Shala
6 months ago
Wait, are we sure this is the right approach? Sounds risky!
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Gregg
6 months ago
I think option B makes the most sense. Clear accountability!
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Dan
7 months ago
I practiced a similar question where we had to ensure reps engage with the right stakeholders. I feel like option B might be the most effective solution here.
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Kara
7 months ago
Enabling Opportunity Teams sounds like a good idea, but I can't recall if it really helps in tracking decision makers effectively.
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Timothy
7 months ago
I think option B makes sense because requiring sales reps to add the decision maker could prevent lost deals, but I wonder if it might slow down the process too much.
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Clarinda
7 months ago
I remember discussing the importance of identifying decision makers in sales training, but I'm not sure if marking a contact as "Primary" is enough.
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Alisha
8 months ago
I think option A, allowing sales reps to mark the contact as "Primary," is the simplest solution. It puts the responsibility on the reps to identify the decision-maker, which could work well if they're already familiar with the contacts. I'll consider that as a potential answer.
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Doug
8 months ago
Option C, enabling Opportunity Teams, sounds like it could be a good solution. That way, the sales reps can track the decision-maker for each opportunity and ensure they're negotiating with the right people. I'll make sure to read the details of that option carefully.
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Keva
8 months ago
Hmm, I'm a bit unsure about this one. The options seem similar, but I'm not sure which one would be the most effective in resolving the issue of lost deals. I'll need to think through the pros and cons of each approach before deciding.
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Ricarda
8 months ago
This seems like a straightforward question about identifying the decision-maker in a sales process. I think option B, requiring the sales rep to add the stakeholder as the decision-maker before progressing the stage, is the best approach to ensure they are engaging with the right contacts.
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Shaunna
1 year ago
Ha, imagine the sales reps trying to sneak past the decision makers. 'What? This guy? Oh, he's totally the boss, trust me!' B is the way to go.
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Lillian
1 year ago
Yeah, requiring them to add the stakeholder as the decision maker is the best way to ensure they're dealing with the right person.
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Yesenia
1 year ago
Sales reps can't be trusted to mark contacts as 'Primary'. They'll just pick anyone to get the deal through.
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Arminda
1 year ago
Hmm, I'm not sure I agree with A. Letting reps just mark a contact as 'Primary' seems too open to abuse. Better to have a more structured process.
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Verona
1 year ago
I like option C - Opportunity Teams seem like a great way to keep track of the key decision makers. Seems more comprehensive than just marking one contact as 'Primary'.
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Ashlyn
12 months ago
Definitely, it can help prevent lost deals by ensuring the right people are involved in the negotiation process.
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Carry
12 months ago
It's important to have visibility on who the key decision makers are for each opportunity.
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Pansy
12 months ago
I agree, Opportunity Teams would definitely help keep track of decision makers.
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Marya
1 year ago
Option C sounds like a good solution.
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Tracey
1 year ago
Yeah, I think enabling Opportunity Teams would be the best way to address this issue.
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Arthur
1 year ago
Option A might be too simplistic, we need a more robust solution like option C.
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Art
1 year ago
I think option B could also be helpful in ensuring the right stakeholders are involved in the decision-making process.
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Benton
1 year ago
I agree, option C does seem like a more comprehensive solution.
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Rose
1 year ago
B) Requiring the sales reps to add the stakeholder as the decision maker sounds like the best approach. That ensures the right people are involved from the start.
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Justa
1 year ago
C) Enabling Opportunity Teams can also help sales reps track the decision maker for each opportunity.
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Laura
1 year ago
B) Requiring sales reps to add the stakeholder as the decision maker on each opportunity ensures the right people are involved from the start.
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Detra
1 year ago
A) Allow sales reps to mark the contact on each opportunity as ''Primary'' to indicate the decision maker.
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Carlene
1 year ago
I think requiring sales reps to add the stakeholder as the decision maker ensures clarity and accountability.
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Buddy
1 year ago
Why do you think option B is better?
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Carlene
1 year ago
I disagree, I believe option B is the best solution.
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Buddy
1 year ago
I think the consultant should recommend option A.
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