MENU
Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.
Which personalization string should be appended as a parameter?
A)
B)
C)
Suggested Answer: B
Get Premium MKT-101 Questions
as Interactive Web-Based Practice Test or PDF
Real Exam Format
Detailed Explanations
Instant Access
Get Your Practice Test
11 comments · newest first
CA
Cammy
12 months ago
Just a heads up, this is about customer engagement tracking!
HE
Helaine
12 months ago
Wait, why would they need to track business units like this? Seems odd.
LA
Laura
12 months ago
Not so sure about that. Option C looks better to me.
TA
Tamera
1 year ago
Definitely agree with you on that!
MA
Margot
1 year ago
I think Option A is the best choice.
RO
Rosalind
1 year ago
I remember that the right personalization string is crucial for identifying business units. I feel like Option C aligns with what we studied, but I need to double-check.
TO
Tomas
1 year ago
I have a vague memory of the different options, and I think Option A might be relevant, but I'm not completely confident.
LO
Loreta
1 year ago
I think we practiced a similar question about tracking business units. I feel like Option B might be the right choice, but I can't recall the details.
SH
Shaun
1 year ago
I remember we discussed how personalization strings can help track customer engagement, but I'm not sure which one to choose here.
LA
Launa
1 year ago
I'm pretty sure the default embedded search engine used by Phantom is the Phantom search engine, so I'll go with option B.
LA
Lanie
1 year ago
Hmm, I'm a bit unsure about this one. I'll need to think through the options carefully to determine the correct range.