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Salesforce MKT-101 Exam - Topic 1 Question 2 Discussion

A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.How could MobileConnect be used to accomplish this?
B) Use an info capture message template to capture the response.
A) Use a text-response message template with embedded AMPscript to capture the response.
C) Use an outbound message template with embedded AMPscript to capture the response.
D) Use a vote/survey message template to capture the response.

Salesforce MKT-101 Exam - Topic 1 Question 2 Discussion

Actual exam question for Salesforce's MKT-101 exam
Question #: 2
Topic #: 1
[All MKT-101 Questions]

A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.

How could MobileConnect be used to accomplish this?

Show Suggested Answer Hide Answer
Suggested Answer: B

by Aliza at May 03, 2022, 04:24 AM

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Ulysses
7 months ago
D could work too, but I prefer A for flexibility!
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Jenelle
7 months ago
Wait, can you really use AMPscript in a text response? That’s surprising!
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Man
8 months ago
C seems a bit off, not sure it fits the open-ended requirement.
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Novella
8 months ago
I think B is the best option for capturing open-ended feedback.
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Monte
8 months ago
A text-response message template with AMPscript sounds right!
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Justa
8 months ago
Option D seems like it could work, but I thought surveys were more structured than open-ended feedback.
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Nada
8 months ago
I feel like I saw a question about outbound messages before, but I can't recall if option C is the best fit for this scenario.
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Hildegarde
8 months ago
I remember practicing with info capture templates, so option B might be the right choice here.
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Pamella
8 months ago
I think option A sounds familiar, but I'm not entirely sure if AMPscript is necessary for just capturing feedback.
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Eleni
8 months ago
Hmm, I'm not totally sure about this one. The question mentions "psychological traps" and "instinctive reactions" - that makes me think there might be more to it than just a simple true or false. I'll have to think this through carefully.
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Erick
8 months ago
Okay, I know the basics of invoice matching, so I'll try to apply that knowledge here.
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Leatha
8 months ago
I'm pretty sure the LSE operates on a quote-driven model, so I'll go with option C.
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Herminia
9 months ago
I'm not 100% sure, but I feel like it might be permission based? We covered different types during our last study session.
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Caitlin
9 months ago
I feel like asking him to sit up straight isn't the right approach either. That might make him feel even more pressured.
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Olen
9 months ago
I think this is a pretty straightforward question. The default label attached to a control is determined by the Caption property, so I'll go with option B.
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