Discuss Salesforce MKT-101 Exam Topic 1 Question 2

A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.

How could MobileConnect be used to accomplish this?

AUse a text-response message template with embedded AMPscript to capture the response.

BUse an info capture message template to capture the response.

CUse an outbound message template with embedded AMPscript to capture the response.

DUse a vote/survey message template to capture the response.

Suggested Answer: B

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15 comments · newest first

Ulysses 12 months ago

D could work too, but I prefer A for flexibility!

Jenelle 12 months ago

Wait, can you really use AMPscript in a text response? That’s surprising!

Man 12 months ago

C seems a bit off, not sure it fits the open-ended requirement.

Novella 1 year ago

I think B is the best option for capturing open-ended feedback.

Monte 1 year ago

A text-response message template with AMPscript sounds right!

Justa 1 year ago

Option D seems like it could work, but I thought surveys were more structured than open-ended feedback.

Nada 1 year ago

I feel like I saw a question about outbound messages before, but I can't recall if option C is the best fit for this scenario.

Hildegarde 1 year ago

I remember practicing with info capture templates, so option B might be the right choice here.

Pamella 1 year ago

I think option A sounds familiar, but I'm not entirely sure if AMPscript is necessary for just capturing feedback.

Eleni 1 year ago

Hmm, I'm not totally sure about this one. The question mentions "psychological traps" and "instinctive reactions" - that makes me think there might be more to it than just a simple true or false. I'll have to think this through carefully.

Erick 1 year ago

Okay, I know the basics of invoice matching, so I'll try to apply that knowledge here.

Leatha 1 year ago

I'm pretty sure the LSE operates on a quote-driven model, so I'll go with option C.

Herminia 1 year ago

I'm not 100% sure, but I feel like it might be permission based? We covered different types during our last study session.

Caitlin 1 year ago

I feel like asking him to sit up straight isn't the right approach either. That might make him feel even more pressured.

Olen 1 year ago

I think this is a pretty straightforward question. The default label attached to a control is determined by the Caption property, so I'll go with option B.

Salesforce MKT-101 Exam - Topic 1 Question 2 Discussion