Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number when registering.
Which three considerations should be made before implementing MobileConnect? (Choose 3 answers)
Comprehensive and Detailed Explanation
Correct answers are A, C, and D.
A --- Long and Short Codes are country-specific; availability must be checked per country.
C --- Inbound messaging (users texting keywords to subscribe) generally requires local Short or Long Codes.
D --- MobileConnect is not supported in every country; Salesforce provides a list of supported regions.
Why others are wrong:
B: Customers are billed by Salesforce, not directly by the mobile carriers.
E: Opt-ins can occur via Web Forms, Mobile Keyword responses, or API --- not only via inbound messaging.
Exact Extract from Salesforce Official Documentation:
Salesforce Help --- MobileConnect Considerations:
'Short and long code availability is country-specific. Inbound messaging requires a local code. MobileConnect is not available in all countries.'
(Source: https://help.salesforce.com/s/articleView?id=sf.mc_ms_considerations.htm)
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