Salesforce Exam Marketing Cloud Intelligence Topic 7 Question 25 Discussion

Actual exam question for Salesforce's Marketing Cloud Intelligence exam

Question #: 25
Topic #: 7

[All Marketing Cloud Intelligence Questions]

An implementation engineer has been provided with the below dataset:

*Note: CPC = Cost per Click

Formula: Cost / Clicks

Which action should an engineer take to successfully integrate CPC?

APopulate the logic within a custom measurement. No need to change Aggregation.

BUnmap it, as Datorama will calculate it automatically.

CPopulate the logic within a custom measurement. Set Aggregation to AVG.

DPopulate the logic within a custom measurement. Set Aggregation to SUM.

Show Suggested Answer

Suggested Answer: D

by Sheridan at Dec 08, 2024, 09:28 PM

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Avery

1 months ago

I bet the engineer who wrote this question is sitting back and chuckling at all the confused candidates. 'Just let Datorama do its thing,' they're probably saying. Option B it is!

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Louis

1 months ago

Ah, the age-old question: to custom measure or not to custom measure? I'm going with Option B - let Datorama handle the heavy lifting, baby!

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Helene

1 months ago

Wait a minute, why would I want to sum the CPC? That doesn't make any sense. Gotta go with Option C to get the average.

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Rolande

1 months ago

Custom measurement, huh? I like the sound of that. Let me see, C seems to be the right choice - average that CPC for me, Datorama!

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Kassandra

2 months ago

Hmm, looks like we need to calculate CPC. Datorama can do that automatically, so Option B seems like the way to go. No need to overcomplicate things.

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Phung

23 days ago

I think Option C might be better to get a more accurate average CPC.

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Ahmed

29 days ago

I agree, Option B is the easiest way to go. Let Datorama handle it.

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Ena

2 months ago

But setting Aggregation to SUM might skew the data, don't you think?

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Stephaine

2 months ago

I disagree, I believe option D is the correct choice.

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Ena

2 months ago

I think the engineer should choose option C.

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