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Salesforce Marketing Cloud Intelligence Accredited Professional (AP-215) Exam - Topic 3 Question 39 Discussion

What is the relationship between ''Media Buy Key'' and ''Campaign Key''?
A) Many-to-one (one Campaign Key has many Media Buy Keys)
B) Many-to-many
C) One-to-many (one Media Buy Key has many Campaign Keys)
D) One-to-one

Salesforce Marketing Cloud Intelligence Accredited Professional (AP-215) Exam - Topic 3 Question 39 Discussion

Actual exam question for Salesforce's Marketing Cloud Intelligence Accredited Professional (AP-215) exam
Question #: 39
Topic #: 3
[All Marketing Cloud Intelligence Accredited Professional (AP-215) Questions]

What is the relationship between ''Media Buy Key'' and ''Campaign Key''?

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Suggested Answer: A

Typically, 'Campaign Key' is a unique identifier for a specific marketing campaign, while 'Media Buy Key' refers to the purchases of advertising space associated with that campaign. A campaign can have multiple media buys, so the relationship is many-to-one, with many media buys (Media Buy Keys) associated with a single campaign (Campaign Key).


by Santos at Nov 24, 2025, 04:42 AM

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Lina
3 months ago
Yeah, A is the best choice. It reflects real-world scenarios.
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Celia
3 months ago
D seems too strict. One-to-one doesn’t apply here.
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Mindy
3 months ago
I feel like A is clearer. Campaigns usually direct multiple buys.
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Ronnie
4 months ago
But what about B? Many-to-many could also fit.
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Kris
4 months ago
I agree, A makes sense. Campaigns often have various media buys.
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Brice
4 months ago
I’m not sure about this, seems too simple.
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Mitzie
4 months ago
Totally agree with A! Makes sense.
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Ria
4 months ago
Wait, is it really that straightforward?
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Margart
5 months ago
I thought it was one-to-many, but I guess not.
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Denny
5 months ago
A) Many-to-one is correct!
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Tien
5 months ago
Haha, I bet the answer is B. Many-to-many, just to confuse us all.
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Nickole
5 months ago
D. One-to-one? Really? That's just silly.
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Filiberto
6 months ago
Definitely C. One-to-many, that's how it works in the real world.
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Bettina
6 months ago
I feel like it could be one-to-one, but that doesn't seem right based on what I studied. I lean towards option A, but I’m not completely confident.
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Vi
6 months ago
I practiced a question similar to this, and I think it was about how one media buy can be linked to multiple campaigns. So maybe option C?
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Johana
6 months ago
I'm not entirely sure, but I remember something about campaigns being able to target multiple media buys. Could it be many-to-many?
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Audrie
6 months ago
I think the relationship is many-to-one, like how one campaign can have multiple media buys. That seems to fit with option A.
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Mitzie
6 months ago
I'm a bit confused by the wording of the question. Let me re-read it and see if I can figure out the relationship.
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Lewis
7 months ago
This seems straightforward. I'm confident the answer is A.
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Arlette
7 months ago
The key is to understand how the data is structured. I'm leaning towards option A, but I want to double-check my reasoning.
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Aliza
7 months ago
I think it's A. One Campaign Key can have multiple Media Buy Keys.
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Eliz
7 months ago
I think the answer is A. Many-to-one makes the most sense in this context.
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Casie
8 months ago
B. Many-to-many seems like the correct relationship here.
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Ressie
8 months ago
Hmm, I'm not sure about this one. I'll have to think it through carefully.
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Ciara
8 months ago
I think this is a many-to-one relationship, where one Campaign Key has many Media Buy Keys.
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Jamal
2 months ago
Yeah, A fits perfectly with how campaigns work.
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Alethea
3 months ago
Makes sense, one campaign can have various media buys.
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Lelia
3 months ago
I think A is the best choice here.
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Andra
7 months ago
I agree, it seems like a many-to-one relationship.
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Elza
8 months ago
Definitely, one Campaign Key can manage multiple Media Buy Keys.
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