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Salesforce Marketing Cloud Intelligence Accredited Professional (AP-215) Exam - Topic 3 Question 10 Discussion

Posted by Helaine on Jun 01, 2024 at 08:31 AM

Your client has provided sample files of their data from the following data sources:

Google Campaign Manager

Below are the requirements from the client and additional information:

* The sources are linked to each other by shared Media Buy names.

* In addition to the mutual Media Buys, the sources contain campaign and site values. However, the client would like to see the campaign/site values coming from Google CM and not from Google DV360.

* The source of truth for cost is Google DV360

Which action(s) are needed to take place in order to meet the client's requirement and set Google DV360 as the source of truth for Cost?

Suggested Answer: B

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41 comments · newest first
TI
Tiara 11 months ago
Unmapping 'Cost' in Google CM makes sense to me!
WI
William 11 months ago
I think we should set 'Inherit Attributes' for DV360.
AL
Alex 12 months ago
Wait, why would we unmap 'Cost' in DV360? Seems counterproductive.
HE
Helene 12 months ago
Totally agree, we need to keep that consistent!
MI
Ming 1 year ago
Google DV360 is the source of truth for cost.
AU
Audra 1 year ago
I recall that setting the correct permissions is crucial, but I can't remember if 'Update Attributes and Hierarchies' is the right choice for Google DV360.
RO
Rosendo 1 year ago
I’m a bit confused about whether we should unmap 'Cost' in Google Campaign Manager instead. It seems like that could also affect the data flow.
SA
Sanda 1 year ago
I think we practiced a similar question where we had to decide on permissions for data updates. I feel like 'Inherit Attributes and Hierarchies' might be the way to go for Google DV360.
PE
Pearly 1 year ago
I remember we discussed the importance of setting the right source of truth for cost, but I'm not entirely sure if unmapping 'Cost' in Google DV360 is the right move.
BE
Beula 1 year ago
This is a good test of our understanding of data permissions and source prioritization. I feel confident I can work through this, but I'll take my time to carefully evaluate each option.
LA
Laticia 1 year ago
Option D looks promising - unmapping cost in Google Campaign Manager would make sense to prioritize the DV360 data. But I want to make sure that's the right move before selecting it.
RO
Ronny 1 year ago
I'm a bit confused by the different data sources and permissions. I'll need to double-check the details to make sure I understand the right approach.
RI
Rikki 1 year ago
Okay, I think I've got this. The key is to set Google DV360 as the source of truth for cost, so I'm leaning towards option B or C.
OL
Olen 1 year ago
This seems like a tricky one. I'll need to carefully read through the requirements and think through the options.
LA
Larae 1 year ago
Okay, I've got this. The safety margin is the production level at which total revenues for a product equal total expenses. That's the definition I'm most confident in.
RU
Rueben 1 year ago
I remember learning about the /etc/passwd file in class. It has the username, user ID, and default shell for each user account. I think it also stores the encrypted password, but I'll double-check that to be sure.
SH
Shad 1 year ago
Hmm, I'm a bit confused on this one. I know availability zones are for high availability, but I'm not sure if they protect against a full Azure region failure or just physical server failures. I'll have to think this through carefully.
LA
Lauran 1 year ago
Compound posture condition sounds familiar, but I'm a bit uncertain if that's the right choice here.
CR
Cruz 1 year ago
This is a tricky one. I'm not totally sure about the difference between a changing criterion design and a multiple baseline. I'll have to think it through step-by-step to make sure I understand the correct answer.
CO
Corazon 1 year ago
I'll just unplug the Google DV360 and see if that solves the problem. Problem solving 101!
OL
Olive 1 year ago
↳ replying to Corazon
Yes, that's the correct action to meet the client's requirement.
FL
Fletcher 1 year ago
↳ replying to Corazon
B) Set 'Inherit Attributes and Hierarchies' as the Data updates Permissions for Google DV360
DW
Dwight 1 year ago
↳ replying to Corazon
No, that won't solve the problem. You need to set Google DV360 as the source of truth for Cost.
LO
Louvenia 1 year ago
↳ replying to Corazon
A) Unmap 'Cost' in Google DV360
MA
Maryann 1 year ago
Gotta love it when clients want data from one source but the 'source of truth' is another. C looks like the way to go here.
JO
Johnna 1 year ago
Haha, I bet the client wishes they had just one data source to deal with. These data integration challenges are no joke!
MA
Mari 1 year ago
↳ replying to Johnna
C) Set Update Attributes and Hierarchies' as the Data updates Permissions for Google DV360
SH
Sharika 1 year ago
↳ replying to Johnna
B) Set 'Inherit Attributes and Hierarchies' as the Data updates Permissions for Google DV360
HE
Helaine 1 year ago
↳ replying to Johnna
A) Unmap 'Cost' in Google DV360
EU
Eun 1 year ago
D seems like the obvious choice to me. Unmapping 'Cost' in Google Campaign Manager will force the system to use the cost data from Google DV360.
GW
Gwen 1 year ago
↳ replying to Eun
Yes, D is the best option to set Google DV360 as the source of truth for Cost.
VI
Vincenza 1 year ago
↳ replying to Eun
That makes sense, it will ensure the cost data comes from Google DV360.
CA
Carman 1 year ago
↳ replying to Eun
I agree, unmap 'Cost' in Google Campaign Manager is the way to go.
GR
Gregg 2 years ago
I believe option A) Unmap 'Cost' in Google DV360 is the correct action to take in this scenario.
GL
Gladis 2 years ago
I agree with Omer. Setting Google DV360 as the source of truth for Cost is crucial for accurate reporting.
OM
Omer 2 years ago
I think we need to unmap 'Cost' in Google DV360 to meet the client's requirement.
BR
Brynn 2 years ago
I think the correct answer is C. It makes sense to set the 'Update Attributes and Hierarchies' as the Data updates Permissions for Google DV360 to ensure the cost data from DV360 is used as the source of truth.
CR
Craig 2 years ago
↳ replying to Brynn
So, the correct action is to set 'Update Attributes and Hierarchies' for Google DV360.
EL
Ellen 2 years ago
↳ replying to Brynn
No, the client specifically wants to see the campaign/site values from Google CM, not DV360.
HU
Huey 2 years ago
↳ replying to Brynn
But wouldn't unmaping 'Cost' in Google Campaign Manager also be necessary?
ME
Merilyn 2 years ago
↳ replying to Brynn
I agree, setting 'Update Attributes and Hierarchies' for Google DV360 makes sense.
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