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Salesforce Exam Marketing Cloud Email Specialist Topic 5 Question 76 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam
Question #: 76
Topic #: 5
[All Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters (NTO) notices a larger than normal drop in engagement and a spike in unsubscribes after its sales team added a newsletter that is sent three times a week, in addition to the normal commercial marketing messages sent throughout the week.

Which action should be taken to reduce the number of unsubscribes and increase engagement for NTO's program?

Show Suggested Answer Hide Answer
Suggested Answer: B

by Gilma at Dec 23, 2023, 06:34 PM

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Lenita
4 days ago
I'm going with C. Catchy, action-driven subject lines are key to getting people to actually open those emails.
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Margot
7 days ago
Hmm, I think B is the way to go. Segmented lists can really help tailor the content and reduce those annoying unsubscribes.
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Lasandra
12 days ago
I believe creating more focused segmented lists for messaging would be more effective.
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Launa
14 days ago
I agree with Audra, adding SMS campaigns could help.
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Audra
15 days ago
I think we should add complementary SMS campaigns.
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Blythe
17 days ago
I believe creating more focused segmented lists for messaging would be more effective.
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Jettie
21 days ago
I agree with Kayleigh, adding SMS campaigns could help.
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Kayleigh
22 days ago
I think we should add complementary SMS campaigns.
upvoted 0 times
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