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Salesforce Exam Marketing-Cloud-Email-Specialist Topic 3 Question 81 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Email Specialist exam
Question #: 81
Topic #: 3
[All Salesforce Certified Marketing Cloud Email Specialist Questions]

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.

Which personalization string should be appended as a parameter?

A)

B)

C)

Show Suggested Answer Hide Answer
Suggested Answer: B

Contribute your Thoughts:

Teddy
11 days ago
Haha, Option A? Are you serious? That's just the customer ID, not the business unit. Come on, man, you can do better than that.
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Catalina
13 days ago
You guys are overthinking this. It's clearly Option A, just a simple business unit ID. Why make it complicated?
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Amie
14 days ago
Nah, I don't think Option C is right. That string looks way too complex for what they're asking for. I'm sticking with B.
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Adelina
15 days ago
Hmm, I don't know. Option C has that weird-looking string, maybe there's something special about that? I'm not sure, this one has me a bit stumped.
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Nelida
16 days ago
I agree, Option B does seem like the most logical choice. The parameter is clearly asking for the business unit, and that's what Option B provides.
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Cordelia
18 days ago
This question seems pretty straightforward, but I wonder if there's a catch we're not seeing. I'm leaning towards Option B, but let me hear what you all think.
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