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Salesforce Exam Marketing Cloud Email Specialist Topic 1 Question 99 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam
Question #: 99
Topic #: 1
[All Marketing Cloud Email Specialist Questions]

The marketing team want to target subscribers with a 'think you' offer for all subscribers who have opened an email in the past year.

Which tool should they use to identify the subscribers to send to?

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Suggested Answer: B

by Geoffrey at Oct 18, 2024, 04:00 AM

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Phillip
1 months ago
B) _Open data view - definitely the way to go. It's like finding a needle in a haystack, but with the _Open data view, it's more like finding a haystack in a needle. Wait, that doesn't sound right...
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Crista
17 hours ago
A) It's like a filter for finding the needle in the haystack of subscribers.
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Mabel
2 days ago
B) Definitely, _Open data view makes it easier to identify the right subscribers.
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German
3 days ago
A) I agree, the _Open data view is perfect for targeting specific subscribers.
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Charlie
14 days ago
A) I agree, _Open data view is the best tool for targeting those subscribers.
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Tequila
2 months ago
A) Total Opens measure - I don't think this is right, since it only gives the total number of opens rather than the specific subscribers.
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Alyce
14 days ago
B) Open data view - It seems like the marketing team should definitely use the open data view to target the right subscribers for the offer.
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Jolene
22 days ago
C) Tracking Data Extract - I don't think this tool would be the best choice for identifying specific subscribers who have opened an email.
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Karina
1 months ago
A) Total Opens measure - I agree, the open data view would provide the specific subscriber information needed for the 'thank you' offer.
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Jani
2 months ago
B) Open data view - That sounds like the right tool to use to identify specific subscribers who have opened an email.
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Jesus
2 months ago
C) Tracking Data Extract - I'm not sure if this is the best option, but it sounds like it might give more detailed information than just the total opens.
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Sylvia
2 months ago
B) _Open data view - this seems like the most straightforward way to identify subscribers who have opened an email in the past year.
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Madonna
22 days ago
B) _Open data view - Let's go with this option then, it seems like the best choice for our 'thank you' offer.
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Gerardo
1 months ago
B) _Open data view - this seems like the most straightforward way to identify subscribers who have opened an email in the past year.
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Alayna
2 months ago
C) Tracking Data Extract - Maybe this option could provide more detailed information on subscriber behavior.
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Loren
2 months ago
A) Total Opens measure
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Salina
2 months ago
B) _Open data view - Agreed, this seems like the most direct way to target the right subscribers.
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Therese
2 months ago
A) Total Opens measure - I think this option might give us a broader view of subscriber engagement.
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Apolonia
2 months ago
I think C) Tracking Data Extract could also be useful in identifying the subscribers. It provides more detailed tracking data which can be helpful.
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Beula
2 months ago
I agree with Stefania. Open data view would help identify the subscribers who have opened an email in the past year.
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Stefania
3 months ago
I think they should use B) Open data view.
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