MENU
Northern Trail Outfitter (NTO) wants to use Marketing Cloud's Subscription Center to allow subscribers to control which types of emails do NOT want to receive. NTO's audiences are contained in data extensions.
Which object should be used?
Suggested Answer: B
Get Premium Salesforce Certified Marketing Cloud Engagement Specialist (MC-202) Questions
as Interactive Web-Based Practice Test or PDF
Real Exam Format
Detailed Explanations
Instant Access
Get Your Practice Test
32 comments · newest first
VE
Veronika
11 months ago
Agreed, Publication List is the way to go!
OR
Orville
11 months ago
Wait, are we sure about the Publication List? Seems too simple.
FA
Farrah
12 months ago
Exclusion Lists? Not sure about that one.
DE
Delfina
12 months ago
I think Suppression Lists could work too.
CH
Chau
1 year ago
Definitely need a Publication List for that!
CA
Carmelina
1 year ago
I’m leaning towards A as well, but I wonder if Suppression Lists could also work in this context. It's a bit confusing!
AL
Alayna
1 year ago
I feel like I've seen a similar question before, and it was about using Exclusion Lists for specific campaigns. Not sure if that applies here though.
SH
Sharika
1 year ago
I'm not entirely sure, but I remember something about Suppression Lists being used for unsubscribing. Could that be relevant here?
ST
Stevie
1 year ago
I think the answer might be A, Publication List, because it sounds like the right way to manage subscriber preferences.
FL
Flo
1 year ago
I'm pretty confident the answer is Suppression Lists. That's the object you use in Marketing Cloud to allow subscribers to opt-out of receiving certain types of emails.
VI
Viki
1 year ago
Publication List? I don't think that's right. Isn't that more for managing the actual email publications or newsletters? This seems like it's about managing subscriber preferences, so I'm leaning towards Suppression Lists.
LI
Lillian
1 year ago
Okay, I've got this. The question says NTO wants subscribers to control which emails they don't want to receive, so the answer has to be Suppression Lists. That's where you can manage email preferences.
GA
Garry
1 year ago
I think the answer is Suppression Lists, since that's where you can specify which subscribers don't want to receive certain types of emails.
DO
Dorethea
1 year ago
Hmm, I'm a bit confused on this one. Is it Exclusion Lists or Suppression Lists? I'll have to review the differences between those two options.
XO
Xochitl
1 year ago
Okay, I think I've got this. Two-factor authentication means using two different authentication methods, like a password and a biometric like a thumbprint or retinal scan. So the correct answer is C, password/thumbprint.
FE
Felton
1 year ago
Ooh, this one's tricky. I'm gonna go with C) Exclusion Lists. It just sounds like the right choice, you know? Exclude those unwanted emails, baby!
FL
Fletcher
1 year ago
Aha! The answer is B) Suppression Lists. Gotta keep those inboxes clean, folks. Unless you want to be that person who gets 50 emails a day. *shudders*
FR
Franklyn
1 year ago
C) Exclusion Lists
LO
Lovetta
1 year ago
B) Suppression Lists
RA
Raymon
1 year ago
A) Publication List
RO
Roosevelt
2 years ago
Wait, wait, wait... is this a trick question? I'm gonna go with A) Publication List. I mean, who doesn't love a good publication, right? *laughs*
CA
Carry
1 year ago
Marisha: Well, I guess we'll have to wait and see which one is correct.
MA
Marisha
1 year ago
User 3: I'm with Essie, I also think it's B) Suppression Lists.
ES
Essie
1 year ago
User 2: No way, it's definitely C) Exclusion Lists.
PO
Portia
1 year ago
User 1: I think it's B) Suppression Lists.
OL
Ollie
2 years ago
Oh, I know this one! It's definitely C) Exclusion Lists. Gotta keep those unwanted emails out, am I right?
AL
Alfred
1 year ago
I agree, it's important to give subscribers control over their email preferences.
TA
Tasia
1 year ago
Yes, you're right! Exclusion Lists are the way to go.
FR
Francoise
2 years ago
Hmm, this seems straightforward. I'd go with B) Suppression Lists. That's the perfect way to let subscribers control which emails they don't want to receive.
EI
Eileen
2 years ago
I'm not sure, but I think C) Exclusion Lists could also be a possible answer. They are used to exclude specific subscribers from receiving certain types of emails.
GR
Gracia
2 years ago
I agree with Fletcher. Suppression Lists are used to control which types of emails subscribers do not want to receive.
FL
Fletcher
2 years ago
I think the answer is B) Suppression Lists.