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The Chief Marketing Officer at Northern Trail Outfitters would like to increase engagement of existing subscribers.
Which method should the team use to accomplish this goal?
Suggested Answer: D
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12 comments · newest first
AL
Alease
12 months ago
Isn’t suppressing inactive subscribers a bit extreme? What if they come back later?
IN
Ines
12 months ago
Totally agree with D! We need to bring back those who’ve lost interest.
TY
Tyra
12 months ago
C could work too, but it’s broader. D feels more focused.
DO
Dorethea
1 year ago
Wait, why would we ask inactive subscribers to opt-in again? Sounds risky.
TH
Thomasena
1 year ago
I think D is the best option. Targeting inactive subscribers makes sense.
OL
Oliva
1 year ago
I recall that removing inactive subscribers could hurt our overall numbers, so I think we should focus on re-engagement, leaning towards option D.
CH
Chanel
1 year ago
I feel like we practiced a similar question, and I think creating a re-engagement campaign is key. Option D seems right, but I’m a bit unsure.
MA
Maryln
1 year ago
I'm not entirely sure, but I think suppressing inactive subscribers might not help with engagement. Maybe option C could work too?
CH
Chu
1 year ago
I remember we discussed the importance of re-engaging inactive subscribers, so I think option D makes the most sense.
MA
Marva
1 year ago
This is a good opportunity to apply my knowledge of LTE/5G signaling. I'll methodically go through the options and eliminate any that don't seem relevant to uplink PUCCH feedback.
WI
Willetta
1 year ago
I'm a bit confused by the different levels of "Page" and "All" - not sure how they relate to each other.
VA
Van
1 year ago
Hmm, I'm a bit confused by this question. I'm not sure if I can completely omit the traceability links, even if it's a temporary solution. I'll need to think carefully about the best approach.