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Salesforce Certified Marketing Cloud Engagement Specialist (MC-202) Exam - Topic 1 Question 124 Discussion

Northern trail Outfitters' marketing department wants to review lastyear's holiday engagement to this year's engagement.What should they use to access the historical engagement data?
A) SQL activity using data views
B) Audit Trail extract
C) Tracking Data extract

Salesforce Certified Marketing Cloud Engagement Specialist (MC-202) Exam - Topic 1 Question 124 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Engagement Specialist (MC-202) exam
Question #: 124
Topic #: 1
[All Salesforce Certified Marketing Cloud Engagement Specialist (MC-202) Questions]

Northern trail Outfitters' marketing department wants to review lastyear's holiday engagement to this year's engagement.

What should they use to access the historical engagement data?

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Suggested Answer: A

To review last year's holiday engagement compared to this year's engagement, Northern Trail Outfitters' marketing department should use an SQL activity using data views. Data views in Salesforce Marketing Cloud provide access to detailed tracking information and historical engagement data. By writing SQL queries, the marketing department can extract, compare, and analyze the engagement data from different time periods, enabling them to understand trends and performance.


by Charlene at May 26, 2026, 08:04 PM

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Tamera
3 days ago
True, Audit Trail is more about changes, not engagement.
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Giovanna
8 days ago
B is also good, but less detailed.
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Alesia
13 days ago
Exactly! It’s more flexible for analysis.
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Tamera
18 days ago
Agreed! SQL can pull specific data easily.
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Alesia
23 days ago
I think they should go with A. SQL activity is powerful.
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Adrianna
29 days ago
Not sure if A is the best choice, sounds too complicated!
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Renato
1 month ago
Wait, can they really access all that data with just one option?
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Delsie
1 month ago
C) Tracking Data extract seems less reliable for this.
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Doug
1 month ago
I think B) Audit Trail extract could work too.
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Tori
2 months ago
A) SQL activity using data views is the way to go!
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Isidra
2 months ago
I’ve seen similar questions before, and I think SQL activity is usually the go-to for historical data analysis.
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German
2 months ago
The audit trail extract seems relevant, but I feel like it might not provide the specific engagement data they need.
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Sharen
2 months ago
I remember practicing with tracking data extracts for engagement metrics, but I can't recall if that's the best option here.
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Kenny
2 months ago
I think they should use SQL activity with data views, but I'm not entirely sure how to set that up.
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