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Salesforce Certified Marketing Cloud Email Specialist (MC-202) Exam - Topic 1 Question 119 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Email Specialist (MC-202) exam
Question #: 119
Topic #: 1
[All Salesforce Certified Marketing Cloud Email Specialist (MC-202) Questions]

Northern trail Outfitters (NTO) is designing a journey for its platinum loyalty members. There are more than 2 million NTO loyalty but 100,000 of them qualify as Platinum. NTO stores all loyalty memberinformation in a single data extension.

What is the optimal segmentation process that NTO should use to ensure only Platinum members receive the journey emails?

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Suggested Answer: A

For segmenting Platinum loyalty members from a larger data extension, the optimal process is to use Automation Studio to run a query. This query will filter the specific 100,000 Platinum members into a new data extension, ensuring only the qualified members are included in the journey.


by Billye at Mar 03, 2026, 02:41 PM

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Tish
5 days ago
C) is the most efficient for managing large data sets.
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Stephen
10 days ago
I disagree, B) could be more flexible for future changes.
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Wade
15 days ago
A) seems like the easiest way to filter them.
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Keshia
20 days ago
I feel like I might be mixing things up, but I thought Decision Splits were more for branching paths rather than initial segmentation.
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Slyvia
25 days ago
I practiced a similar question where Automation Studio was involved. It seems like querying a population into a data extension could be a solid option too.
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Tammi
1 month ago
I'm not entirely sure, but I remember something about Decision Splits being useful for segmenting during the journey. Could that work here?
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Rex
1 month ago
I think using Filter Contacts criteria in the journey entry source makes the most sense since it directly targets the Platinum members.
upvoted 0 times
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